Ivana M.

Art director and editorial designer with 15+ years and 250+ projects. I turn long, complex content (magazines, annual reports, catalogs, books) into publications people read with ease, delivered as print-ready files your printer won’t send back. Most clients come to me with a lot of material, a deadline, and a brand that needs to look as credible as the work behind it. I start by understanding who the reader is and what they need to take away, then build a layout and type system that guides them through it, from page 1 to page 200. WHAT I DESIGN Publications: magazines, annual reports, catalogs, brochures, photo books, e-books, whitepapers Brand: identity, brand guidelines, pitch decks, sales materials Digital: landing pages, email campaigns, newsletters, social media kits RECENT WORK • Premium photo book for a Japanese author: art direction, layout, prepress • UK business forum promo materials: social media, print, videos • Bilingual landing pages for international wellness retreats WHAT YOU CAN EXPECT • Questions about your goals and audience before I open InDesign, Photoshop, Illustrator or Premiere • Clear hierarchy and consistent grids, so every spread feels deliberate • Print-ready files done right: CMYK, bleed, preflight, printer specs • Files built with proper styles and templates, so your team can update them later • Regular updates and realistic timelines. You won’t have to chase me. “Highly detailed and well-organized. Technically perfect layouts. Great visual hierarchy and a top-notch communicator.” Tools: InDesign, Illustrator, Photoshop, Premiere, Acrobat (prepress), Figma, Canva TO GET STARTED Send me what you’re making, rough page count or scope, your deadline, and whether it’s for print, digital, or both. I’ll reply within 24 hours with questions and next steps.