Olajumoke A.
Klaviyo Email Marketing & Retention Specialist | Shopify DTC | VA
I help DTC eCommerce brands turn first-time buyers into repeat customers through Klaviyo email marketing, SMS, and lifecycle automation. From recovering abandoned checkouts to nurturing subscribers and encouraging the next purchase, I build customer journeys around what people buy, how they engage, and what they need next. I’m a Top Rated freelancer with 100% Job Success and 5+ years of experience. I handle strategy, copywriting, design, setup, testing, and ongoing optimization for Shopify brands across supplements, wellness, furniture, and outdoor apparel. Whether you need someone to own your email marketing or support your existing team with reliable execution, I can help. EMAIL & SMS RETENTION - Retention planning based on your products, purchase cycle, and customer behavior. - Customer journeys tailored to first-time buyers, repeat customers, VIPs, and subscribers. - Replenishment reminders, relevant cross-sells, and subscription nurture. - Winback campaigns and re-engagement for customers who have stopped buying. - Coordinated email and SMS messaging through Klaviyo and Postscript. KLAVIYO FLOWS & AUTOMATION - Welcome series and subscriber nurture. - Browse abandonment, abandoned cart, and checkout recovery. - Post-purchase education and repeat-purchase follow-up. - Subscription and one-time buyer journeys. - Flow audits covering triggers, filters, conditional splits, timing, and exclusions. - A/B testing of messaging, offers, creative, and timing. CAMPAIGNS, COPY & DESIGN - Monthly email calendars built around launches, education, customer stories, and promotions. - Copy that reflects your brand and gives each email a clear purpose. - Branded, mobile-friendly designs and reusable templates. - Figma-to-Klaviyo builds using your approved copy and creative. - Campaign setup, test sends, scheduling, and pre-launch QA. SEGMENTATION & ACCOUNT MANAGEMENT - Segments based on engagement, purchase history, product interests, and lifecycle stage. - Signup forms and popups to support list growth. - Shopify and Klaviyo integration checks. - List hygiene, suppression management, and deliverability monitoring. - Clear account organization and documented processes. REPORTING & IMPROVEMENT I review clicks, conversions, revenue per recipient, and Klaviyo-attributed revenue alongside repeat purchase behavior and customer trends where data is available. You’ll receive clear findings, practical recommendations, and a focused plan for what to test next. BLACK FRIDAY & CYBER MONDAY SUPPORT - Pre-sale flow audits and updates. - Campaign planning for early access, launch, reminders, and last-chance offers. - Targeted audiences for VIPs, engaged prospects, and previous buyers. - Checks on offers, discount codes, links, exclusions, and mobile layouts. - Post-sale follow-up to encourage customers to return after the promotion. My main platforms are Klaviyo and Shopify. I also work with Mailchimp, MailerLite, and SendGrid, including SaaS welcome emails. You can expect clear communication, thoughtful recommendations, and careful execution. We’ll agree on the scope, timeline, and success measures before work begins. Send me your store URL and what you want to improve your flows, campaigns, repeat purchases, or the day-to-day management of your email channel.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.4k
Billed in all: $14,596$15k
$298 in the last 6 months
Across 12 contracts
Across 81 contracts
Earnings, last 30 days
Skill rankings: Top 18% in Email Copywriting
Ranked by MRR among everyone on Upwork with the skill.
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