Diego A.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

Measurement Strategy: - Creation of measurement plans focused on obtaining Business, Marketing, and Performance KPIs. - Development of strategies to measure new features on the site. - Audits of measurement tools and tools for advertising campaigns. Google Analytics Configuration and Implementation: - Implementation and configuration of measurement tools on websites or apps. - Audits to ensure the quality of collected data. - Implementation of advanced Google Analytics features through Google Tag Manager. - Implementation of Enhanced Ecommerce in online stores. Reporting and Cloud Storage: - Development of reporting solutions and dashboards for internal information sharing. - Use of "Cloud computing" tools to process and store data in large databases accessible by reporting tools like Tableau, Klipfolio, Bime, etc. Optimization Strategies: - Optimization of channel performance based on generated revenue or leads. - Analysis of the impact and ROI of marketing initiatives. - Generation of recommendations and improvements for channels based on their performance (first click, assisted, last click). - Audience segmentation aligned with business goals. Analysis and Optimization: - Analysis and optimization of the conversion funnel. - Generation of analyses and recommendations focused on increasing transactions or leads. - User retention strategies. Training: - In-company training and workshops on Google Analytics.