Christopher L.

Is your website, ad platform, GA4 property, and HubSpot account showing different numbers? I help marketing and RevOps teams connect their website tracking, conversion data, attribution, and CRM reporting so they can understand which campaigns and leads are actually performing. My strongest technical experience is in GA4, Google Tag Manager, conversion tracking, attribution, and marketing measurement. I also have 8+ months of hands-on HubSpot experience, supporting Marketing Hub and CRM operations. I can help with: GA4 setup, audits, debugging, and event tracking Google Tag Manager implementation and troubleshooting Conversion tracking for Google Ads and other paid-media platforms Custom events, key events, and data-quality checks in GA4 HubSpot forms, properties, lists, segmentation, and workflows HubSpot lifecycle-stage and lead-source cleanup UTM standards across campaigns, forms, GA4, and HubSpot HubSpot reporting for lead source, funnel movement, and campaign performance Marketing-to-sales handoff and CRM data-quality improvements Website, form, call-tracking, and CRM integrations I am especially useful when the systems disagree: GA4 reports one number, an advertising platform reports another, HubSpot has incomplete source data, or sales cannot tell which campaigns are producing qualified leads. My approach is practical and documentation-focused. I review the current setup, identify the tracking or data-model gaps, implement the necessary changes, and provide clear QA steps so your team can maintain the system afterward. If you need help with GA4, GTM, HubSpot tracking, or the connection between marketing data and CRM reporting, send me a message with a description of your current setup