Iryna Y.
Shopify Designer | Shopify CRO | Graphic Designer | Shopify Web Design
📈 Send me your store. I'll show you the 3 things I'd fix first to improve conversion. Hi, I'm Iryna - a Shopify designer and shopify cro specialist with 7+ years, $100K+ earned, 3,139 hours on Upwork, 500+ projects across eCommerce, SaaS, and startups. I build high-converting Shopify website design, run shopify conversion rate optimisation, and deliver landing pages that turn clicks into revenue. Why Work With Me Shopify CRO and checkout UX cutting cart abandonment by 35%. Landing page optimization adding up to 45% more leads at 30% lower CPA. SEO and speed work lifting organic traffic by 60% and improving Core Web Vitals. Up to 300% more leads after structured CRO and web design improvements. WooCommerce AOV growth via cross-sell and upsell UX up to 2.5x. What I Deliver Shopify Website Designer & Store Creation As a shopify website designer and shopify web designer, I build fully custom shopify website design in Figma - from full redesigns to single-page overhauls. As a shopify store designer handling shopify store creation, I use GemPages and PageFly as a shopify landing page designer, creating layouts optimized for Facebook Ads traffic. Clean Figma handoff for your shopify front end developer or website developer, with shopify dropshipping funnels built end-to-end alongside virtual assistant and Facebook Ads teams. Shopify CRO & Conversion Rate Optimization My core strength is shopify conversion rate optimisation - iterative, data-driven work that improves shopify conversion and shopify sales without a full redesign. CRO audits, A/B tests, heatmap analysis, shopify product research, and shopify seo work have lifted conversion by up to 50%. Working with Google Ads and Facebook Ads traffic, I run rapid shopify landing page experiments and integrate GA4 to close the loop between traffic and shopify sales results. Figma UI UX Design & Web Design As a UI UX designer, graphic designer, and website designer Figma specialist, every design starts in Figma - wireframes, high-fidelity prototypes, scalable design systems. My workflow covers Webflow, web design, and shopify handoff for any web developer or full stack developer. UI UX web design and landing page design come from the same clean Figma files that eliminate guesswork during development. WordPress, Webflow & Landing Page Design As a website designer and web designer, I build responsive sites across WordPress, Webflow, and WooCommerce with a CRO-first approach - Elementor builds, SEO optimization, and landing page web design that's increased form completions by 30%. Also covering wix website designer, wix web design, and showit website designer requests for clients needing platform flexibility across different stacks. eCommerce Web Design & Shopify Store Strategy As a shopify store designer and eCommerce web designer, I understand the full funnel - Google Ads and Facebook Ads traffic through checkout. Shopify store creation and redesigns address PDP and PLP performance, social proof placement, and smart recommendations lifting conversion by up to 45%, with logo design and graphic designer support when brand alignment is needed, and website development web design coverage as a project moves into implementation. SEO, Google Ads & Performance Every shopify seo and web design project is built with performance in mind - fast load times and structured data improving organic visibility alongside Google Ads and Facebook Ads teams, helping clients hit 60% organic traffic growth alongside strong shopify sales improvements. Also Covered On Request Shopify front end developer work, shopify speed optimization, shopify Klaviyo, shopify dropshipping website builds, shopify branding, shopify traffic strategy, Shopify 2.0 developer work, shopify javascript, shopify product uploading, shopify ux, shopify virtual assistant and shopify API integration (general shopify integration too), shopify optimization, Shopify Plus, shopify app developer and shopify automation work, shopify shipping setup, shopify graphic designer and shopify homepage design, shopify jewelry, shopify b2b, and shopify migration. CRO work extends the same way: cro website and cro shopify audits, cro landing page reviews, cro manager-level oversight, cro ecommerce and cro ux work, cro optimization, cro specialist and cro designer collaboration, cro copywriter input on page copy, and CRM Pipedrive integration for post-conversion lead tracking. As an ecommerce website designer and wordpress developer, I also handle shopify product listing and shopify web design web development (or shopify web development web design, whichever a client searches), plus occasional xd to html conversion, e commerce market research, and Instagram asset exports. Tools: Figma, Shopify, WordPress, Webflow, Photoshop, GA4 Industries: Fashion, Beauty, Health, Home & Living, Fintech, SaaS, Dropshipping, B2B eCommerce 📩 Send me your project brief - I'll reply quickly with a clear action plan. Upd. 20 October, 2026
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $27k
Billed in all: $157,974$158k
$2.7k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 1% in Graphic Design
Ranked by MRR among everyone on Upwork with the skill.
- #64A/B Testing1,603 freelancers · 🇺🇦 #5Top 4%🇺🇦#5 of 56
- #68Shopify Website Redesign2,433 freelancers · 🇺🇦 #4Top 3%🇺🇦#4 of 45
- #79Shopify Templates3,688 freelancers · 🇺🇦 #5Top 2%🇺🇦#5 of 109
- #87Shopify Website Design3,714 freelancers · 🇺🇦 #5Top 2%🇺🇦#5 of 68
- #91Shopify Apps3,368 freelancers · 🇺🇦 #6Top 3%🇺🇦#6 of 117
- #103Shopify Development4,372 freelancers · 🇺🇦 #6Top 2%🇺🇦#6 of 112
- #126Ecommerce Website6,126 freelancers · 🇺🇦 #9Top 2%🇺🇦#9 of 219
- #139Ecommerce Website Development5,475 freelancers · 🇺🇦 #15Top 3%🇺🇦#15 of 167