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Fateemah A.

Fateemah A.

Shopify Website Designer | DTC Ecommerce | Store Redesign

You’re building a real ecommerce brand. You need a Shopify website that fits your products, looks trustworthy on mobile, and guides shoppers from the homepage to checkout without confusion. The problem is that many Shopify stores are built around a theme rather than the customer. The homepage is crowded. Collections are hard to browse. Product pages bury the information buyers need. Mobile spacing feels wrong, and the brand looks like every other store using the same template. That doesn’t just hurt the design. It can waste paid traffic, create doubt, and send shoppers back to a competitor before they add anything to their cart. If that’s the case, then you don’t need more apps or random design edits. You need a Shopify store designer who can turn your brand, products, and customer journey into a clear shopping experience. That’s where I come in. I design new Shopify stores and redesign existing Shopify websites that feel dated, confusing, or disconnected from the brand. My work covers page structure, theme selection and customization, mobile design, collection organization, product-page layout, navigation, brand styling, and launch testing. A lot of Shopify freelancers start installing apps before they understand what the store needs. Others copy a demo layout, swap the colors, upload the products, and call the job finished. One fact they often ignore is that each unnecessary Shopify app can add scripts to the storefront. That can create design conflicts, slow down pages, and make the store harder to maintain. I start with the shopping journey and use the theme’s built-in features wherever they can do the job properly. Your store won’t be based on guesses. I’ll learn what you sell, who buys it, what questions shoppers ask, and which pages need to do the most work. 1️⃣ We start with a short discovery call or written brief. You’ll share your brand assets, product range, target customer, reference stores, and launch goals. If you already have a store, I’ll review its navigation, page structure, mobile layout, and visual consistency. 2️⃣ Next, I map the storefront. We’ll agree on the pages, collections, menus, homepage sections, product-page content, and design direction before the full build starts. This keeps feedback focused and reduces late-stage changes. 3️⃣ I design and customize the Shopify store. Depending on the project, I’ll work inside your selected Shopify theme or prepare layouts in Figma first. You’ll receive progress updates and a review link so you can comment on real pages rather than trying to explain changes through long messages. 4️⃣ Before launch, I test the store across common desktop and mobile screen sizes. I check menus, buttons, product options, cart behavior, forms, links, images, and page consistency. You’ll also receive a handover so you know how to update products and store sections after launch. What makes my expertise standout: 1) I have 5+ years of experience designing and improving Shopify stores. 2) I’ve worked with 120+ ecommerce store owners across fashion, beauty, wellness, home goods, and dropshipping. 3) Stores featured in my work have reached reported conversion rates of 3–4% after design and shopping-flow improvements. Add links to the matching case studies before keeping this claim. 4) Clients have praised my communication, speed, attention to detail, and ability to repair confusing Shopify storefronts. 5) I hold Shopify Academy certifications in Shopify store setup and Shopify Partner training. ✅ You need a new Shopify store designed and prepared for launch. ✅ You have an existing Shopify website that looks dated or feels hard to shop. ✅ You want a mobile-friendly storefront that reflects your brand. ✅ You can provide clear product information, images, and timely feedback. ✅ You want a Shopify store designer rather than a general marketing assistant. To get satrted, Send me your store URL, product category, and the pages you need designed.

🇳🇬Ibadan, Nigeria$25/hr100% JSS4.74 (26)Since Feb 2024

Earnings and projects

MRR (estimate)as of Oct 5
≈$1.4k

An estimate from an earlier read

World#35,945 / 412k
🇳🇬Country#660 / 13.8k
Revenue, last 30 days
—

Last 6 months: $8.1k

Total earnings
$12k

Billed in all: $12k

World#183,479 / 412k
🇳🇬Country#3,495 / 13.8k
Per project
$152

$148 in the last 6 months

World#282,804 / 412k
🇳🇬Country#9,273 / 13.8k
Projects, last 6 months
55

Across 58 contracts

90% fixed10% hourly
World#803 / 412k
🇳🇬Country#32 / 13.8k
Projects in all
77

Across 85 contracts

89% fixed11% hourly
World#38,398 / 412k
🇳🇬Country#645 / 13.8k

Earnings, last 30 days

$11.8kNo reading in this rangeBilled in all by Sep 19, 2026, the last reading before this range
$11.4k$11.6k$11.8k$12.0kNo dataOct 8Oct 23Nov 7

No reading in this range. Dotted: longer than usual between two readings. Hatched: over two weeks without one.

Skill rankings: Top 8% in Shopify Dropshipping

Ranked by MRR among everyone on Upwork with the skill.

  1. #121Ecommerce Store Setup1,009 freelancers · 🇳🇬 #5Top 12%
  2. #156Shopify Marketing1,429 freelancers · 🇳🇬 #20Top 11%
  3. #183Shopify Dropshipping2,301 freelancers · 🇳🇬 #18Top 8%
  4. #216Dropshipping2,698 freelancers · 🇳🇬 #9Top 8%
  5. #216Set Up Shopify Site1,974 freelancers · 🇳🇬 #13Top 11%
  6. #287Shopify Website Redesign2,433 freelancers · 🇳🇬 #14Top 12%
  7. #372Shopify Templates3,688 freelancers · 🇳🇬 #16Top 10%
  8. #391Shopify Website Design3,714 freelancers · 🇳🇬 #22Top 11%