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Ayesha F.
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Ayesha F.

Graphic Designer | Logo Design, Brand Identity & Packaging

Need a memorable logo, cohesive brand identity, or packaging that makes your product stand out? I'm a Top Rated Graphic Designer with a 100% Job Success Score and 70+ Upwork jobs, helping businesses create original, professional designs that are as practical as they are visually appealing. Whether you're launching a new brand, refreshing an existing identity, or preparing artwork for production, I focus on making the final result clear, consistent, and ready for real-world use. WHAT I CAN HELP YOU WITH ✦ Logo Design & Rebranding — Custom logos, wordmarks, monograms, logo refinements, and scalable vector artwork. ✦ Brand Identity & Guidelines — Complete visual identity systems, typography, color palettes, stationery, and brand applications. ✦ Packaging & Label Design — Product packaging, labels, boxes, dielines, realistic mockups, and print-ready artwork. ✦ Print & Marketing Materials — Brochures, flyers, business cards, signage, pitch decks, presentations, and social media graphics. WHY WORK WITH ME? ✓ Top Rated freelancer with 100% Job Success ✓ 70+ Upwork jobs completed or undertaken ✓ Experience across startups, established businesses, and international brands ✓ Original design tailored to your brand and audience ✓ Editable source files and organized final deliverables ✓ Clear communication, thoughtful revisions, and attention to detail MY PROCESS I begin by understanding your business, audience, and creative direction. Then I develop a focused design approach, refine it through feedback, and prepare the final artwork for its intended application. I primarily work with Adobe Illustrator, Photoshop, InDesign, and Figma. Have a project in mind? Send me your brief or existing artwork, and I'll help you determine the best direction before we begin. — Ayesha F. 🔑𝐊𝐄𝐘𝐖𝐎𝐑𝐃𝐒: Brand Refresh, Brand Redesign, Rebranding, Logo Redesign, Modernize Existing Logo, Logo Enhancement, AI Logo Cleanup, Logo Vectorization, Startup Branding, Visual Identity Design, Product Packaging Designer, Packaging Redesign, Print-Ready Packaging, Packaging Artwork Adaptation, Label Redesign, Packaging Dieline, Box Design, Pouch Packaging, Bottle Label Design, Company Profile Redesign, Marketing Materials, Marketing Collateral, Brochure Redesign, Sales Sheet Design, Business Card Design, Social Media Ad Design, Promotional Graphics, Pitch Deck Redesign, Investor Presentation, PowerPoint Redesign, Sales Presentation, Business Presentation Designer, Google Slides Designer, Vector Illustration, Vector Artwork, SVG Design, Adobe Illustrator Expert, Canva Template Designer, Figma Designer, Ongoing Graphic Design Support, Freelance Graphic Designer

🇵🇰Karachi, Pakistan$15/hr100% JSS4.91 (49)Since Feb 2024

Earnings and projects

MRR
$641

Last 6 months ÷ 6

World#67,525 / 412k
🇵🇰Country#8,210 / 52.9k
Revenue, last 30 days
$80

Last 6 months: $3.8k

World#94,411 / 412k
🇵🇰Country#13,132 / 52.9k
Total earnings
$15k

Billed in all: $15k

World#162,142 / 412k
🇵🇰Country#16,543 / 52.9k
Per project
$206

$296 in the last 6 months

World#262,393 / 412k
🇵🇰Country#33,330 / 52.9k
Projects, last 6 months
13
92% fixed8% hourly
World#12,441 / 412k
🇵🇰Country#2,888 / 52.9k
Projects in all
74

Across 79 contracts

90% fixed10% hourly
World#40,167 / 412k
🇵🇰Country#6,116 / 52.9k

Earnings, last 30 days

$15.5k+$80 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$15,350$15,400$15,450$15,500Oct 8Oct 23Nov 7

Skill rankings: Top 10% in Vector Art

Ranked by MRR among everyone on Upwork with the skill.

  1. #50Marketing Collateral Development241 freelancers · 🇵🇰 #9Top 21%
  2. #109Rebranding520 freelancers · 🇵🇰 #15Top 21%
  3. #120Label Design618 freelancers · 🇵🇰 #32Top 19%
  4. #154Vector Art1,484 freelancers · 🇵🇰 #21Top 10%
  5. #332Brand Guidelines2,070 freelancers · 🇵🇰 #42Top 16%
  6. #367Brochure Design1,986 freelancers · 🇵🇰 #72Top 18%
  7. #427Pitch Deck2,103 freelancers · 🇵🇰 #62Top 20%
  8. #488Brand Identity Design3,030 freelancers · 🇵🇰 #75Top 16%