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Parul S.
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Parul S.

UI/UX Designer | MVP to Production | SaaS, Web & Mobile Design

Is your MVP, AI-generated prototype, website, or mobile app functional but still held back by outdated UI/UX, poor usability, or a lack of production-ready design? I help businesses turn these products into modern, intuitive, and conversion-focused digital experiences. 𝐖𝐢𝐭𝐡 8+ 𝐲𝐞𝐚𝐫𝐬 𝐨𝐟 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐢𝐧 𝐖𝐞𝐛 𝐃𝐞𝐬𝐢𝐠𝐧, 𝐌𝐨𝐛𝐢𝐥𝐞 𝐀𝐩𝐩 𝐃𝐞𝐬𝐢𝐠𝐧, 𝐚𝐧𝐝 𝐔𝐈/𝐔𝐗, I work with startups, SaaS companies, product teams, and established businesses to simplify complex requirements and create products that are easier to use, understand, and scale. ❯❯❯ 𝐏𝐑𝐎𝐁𝐋𝐄𝐌𝐒 𝐈 𝐇𝐄𝐋𝐏 𝐒𝐎𝐋𝐕𝐄 ➔ MVP or prototype needs production-ready UI/UX ➔ Website or application looks outdated ➔ Users struggle with navigation or important actions ➔ Landing pages receive traffic but conversions remain low ➔ SaaS dashboards become cluttered as features grow ➔ Mobile experience feels confusing or inconsistent ➔ Product lacks a scalable design system ➔ New product needs clear UX structure before development ➔ Desktop and mobile experiences do not work consistently ➔ Developers need organized, implementation-ready Figma files Whether you are refining an MVP, improving an AI-assisted prototype, or redesigning an established product, I can take the experience from UX planning through developer-ready delivery. ❯❯❯ 𝐖𝐇𝐀𝐓 𝐈 𝐃𝐄𝐒𝐈𝐆𝐍 ▪️𝐌𝐕𝐏 & 𝐏𝐫𝐨𝐭𝐨𝐭𝐲𝐩𝐞 𝐭𝐨 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧: ➔ MVP and prototype UX improvement ➔ AI-assisted concept refinement ➔ User flow and interface restructuring ➔ Production-ready responsive design ➔ Scalable components and design systems ➔ Developer-ready handoff ▪️𝐖𝐞𝐛 & 𝐒𝐚𝐚𝐒 𝐔𝐈/𝐔𝐗 ➔ Responsive websites and redesigns ➔ SaaS platforms and web applications ➔ Dashboards and admin panels ➔ Landing and conversion-focused pages ➔ B2B and B2C product interfaces ▪️𝐌𝐨𝐛𝐢𝐥𝐞 𝐀𝐩𝐩 𝐔𝐈/𝐔𝐗 ➔ iOS and Android applications ➔ Cross-platform app experiences ➔ Mobile app redesigns ➔ Onboarding and authentication flows ➔ Checkout and conversion flows ▪️𝐔𝐗 & 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐃𝐞𝐬𝐢𝐠𝐧 ➔ UX audits and usability improvements ➔ User flows and information architecture ➔ Wireframes and high-fidelity interfaces ➔ Interactive prototypes ➔ Interaction design ➔ Design systems and component libraries ❯❯❯ 𝐌𝐘 𝐃𝐄𝐒𝐈𝐆𝐍 𝐏𝐑𝐎𝐂𝐄𝐒𝐒 Good design is not only about making a product look modern. It should make important actions easier, remove unnecessary friction, and guide users naturally through the experience. ▪️𝐁𝐞𝐟𝐨𝐫𝐞 𝐝𝐞𝐬𝐢𝐠𝐧𝐢𝐧𝐠, 𝐈 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 𝐲𝐨𝐮𝐫: ➔ Users and their goals ➔ Business objectives ➔ Current product problems ➔ Important user journeys ➔ Conversion goals ➔ Competitors ➔ Development constraints Then I follow a structured process: 𝐃𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐲 → 𝐔𝐗 𝐀𝐮𝐝𝐢𝐭 → 𝐔𝐬𝐞𝐫 𝐅𝐥𝐨𝐰 → 𝐖𝐢𝐫𝐞𝐟𝐫𝐚𝐦𝐞 → 𝐔𝐈 𝐃𝐞𝐬𝐢𝐠𝐧 → 𝐏𝐫𝐨𝐭𝐨𝐭𝐲𝐩𝐞 → 𝐃𝐞𝐬𝐢𝐠𝐧 𝐒𝐲𝐬𝐭𝐞𝐦 → 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐞𝐫 𝐇𝐚𝐧𝐝𝐨𝐟𝐟 This approach creates a clearer path from idea or MVP to production while reducing unnecessary revisions during development. ❯❯❯ 𝐂𝐎𝐍𝐕𝐄𝐑𝐒𝐈𝐎𝐍 & 𝐔𝐒𝐀𝐁𝐈𝐋𝐈𝐓𝐘 Every screen should serve a purpose. I focus on the UX elements that help users understand the product and complete key actions: ➔ Navigation & information hierarchy ➔ Calls to action ➔ Forms & onboarding ➔ Checkout & conversion flows ➔ Mobile responsiveness ➔ Accessibility ➔ Visual consistency ➔ User journey clarity Using Figma, FigJam, Auto Layout, components, variables, interactive prototypes, and AI-assisted design workflows, I create organized and scalable designs that developers can implement efficiently. The result is not simply a better-looking interface. It is a clearer, more usable, and more production-ready product built around real user and business needs. If you have an MVP, SaaS platform, website, landing page, or mobile app that needs better UX, a modern redesign, clearer user flows, or stronger conversion performance, send me your current product or requirements. I can review where users may be getting stuck and help turn the experience into a cleaner, easier, and more effective digital product.

🇮🇳Gurgaon, India$15/hr100% JSS5.00 (5)Since Feb 2024

Earnings and projects

MRR
$1.5k

Last 6 months ÷ 6

World#32,430 / 412k
🇮🇳Country#3,846 / 45.9k
Revenue, last 30 days
$1.8k

Last 6 months: $8.9k

World#24,804 / 412k
🇮🇳Country#2,972 / 45.9k
Total earnings
$68k

Billed in all: $71k

World#58,500 / 412k
🇮🇳Country#9,066 / 45.9k
Per project
$6.1k

$1.8k in the last 6 months

World#28,111 / 412k
🇮🇳Country#3,076 / 45.9k
Projects, last 6 months
5
20% fixed80% hourly
World#41,747 / 412k
🇮🇳Country#4,996 / 45.9k
Projects in all
11
55% fixed45% hourly
World#192,420 / 412k
🇮🇳Country#25,771 / 45.9k

Earnings, last 30 days

$70.8k+$1.8k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$69k$70k$71kOct 9Oct 24Nov 8

Skill rankings: Top 5% in Adobe Photoshop

Ranked by MRR among everyone on Upwork with the skill.

  1. #32Adaptive Web Design375 freelancers · 🇮🇳 #1Top 9%
  2. #49Template Design579 freelancers · 🇮🇳 #5Top 8%
  3. #63Design Mockup1,136 freelancers · 🇮🇳 #8Top 6%
  4. #83Mobile App Redesign693 freelancers · 🇮🇳 #14Top 12%
  5. #298Wireframing3,877 freelancers · 🇮🇳 #20Top 8%
  6. #317Prototyping3,352 freelancers · 🇮🇳 #21Top 9%
  7. #328Mobile UI Design4,166 freelancers · 🇮🇳 #50Top 8%
  8. #399Landing Page Design4,897 freelancers · 🇮🇳 #64Top 8%