Aimee B.

Hi! I’m Aimee, a Michigan-based content creator, small business owner, and mom of two with over six years of experience in social media marketing and content creation. I’d love the opportunity to bring my experience, creativity, and personal perspective to your campaign. My days are a mix of running a business, homeschooling my two boys, and finding time for the things I love. That everyday experience naturally shapes the content I create around motherhood, family life, and lifestyle. I enjoy taking familiar moments like a busy morning, a favorite recipe, or getting ready for the day, and turning them into content that helps people picture a product in their own lives. I’m also a licensed cosmetologist with a love for beauty, hair care, fashion, baking, cooking, gardening, photography, fitness, and the outdoors. My broad range of interests gives me plenty of ways to connect with different brands and audiences. Whether I’m sharing a beauty routine, demonstrating a product, or filming a family-friendly recipe, I look for an angle that feels natural to me and relevant to the people watching. Over the years, I’ve had the opportunity to work with dozens of brands, creating content that feels polished, approachable, and personal. I understand that great user-generated content needs to capture attention, communicate a clear message, and give viewers a reason to keep watching. My goal is to help your audience understand what makes your product worth considering through useful demonstrations, thoughtful storytelling, and details that make the content feel believable. My background in social media marketing helps me approach each project with both creativity and your business goals in mind. I think about what will catch someone’s attention, answer their questions, and help them feel confident making a purchase. A recent campaign featuring my content generated 75 tracked purchases and $3,750 in attributed sales over 30 days. I love bringing that same thoughtful approach to each collaboration, creating content that feels personal while giving your audience a clear reason to take the next step. Before filming, I consider whom we’re speaking to, what they need to know, and how to introduce your product in a way that holds their interest. I enjoy developing concepts that fit a brand’s vision while bringing my own ideas and perspective to the collaboration. Whether your campaign calls for a conversational testimonial, a product demonstration, or visually focused lifestyle content, I’m comfortable adapting my approach to your goals. Creativity, quality, and reliability are priorities throughout my process. From concept development and scripting to filming, photography, and editing, I’m comfortable handling the details that bring an idea together. I take pride in delivering thoughtful, carefully finished work, with turnaround times often under 48 hours, depending on the scope of the project. I also care about making the experience enjoyable for the people I work with. You can expect clear communication, attention to your brief, and an openness to feedback. I want you to feel comfortable sharing your ideas and confident that I’m putting care into representing your brand. To me, a successful collaboration means delivering content you’re excited to use and making the process feel easy along the way. When I’m not creating, you’ll usually find me spending time with my boys, getting lost in a book, working out, trying a new recipe, or enjoying the outdoors here in Michigan. Those interests keep me inspired and give me fresh ideas to bring into my work. I’d love to learn more about your campaign, what you’re hoping to achieve, and how I can help bring it to life. Whether you already have a clear creative direction or would welcome a few ideas, I’d be excited to create something your brand is proud to share. You can view my portfolio and examples of previous work here:
aimeeborgardt.my.canva.site Thank you for considering me for your campaign. I’d love the chance to work together! Warmly ,
Aimee Borgardt