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Tola A.
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Tola A.

Klaviyo Shopify | Klaviyo Email Marketing & Flows | Shopify DTC

Most ecommerce brands I come across already have Klaviyo connected to their Shopify store. Flows are live. Campaigns go out. The integration is "done." But triggers are firing on default settings nobody checked. Segments are basic. The abandoned cart flow has three emails and no logic behind the timing. Email is contributing 10–15% of revenue when it should be driving 30–50%. That gap is where revenue quietly disappears, and that's exactly where I work. I'm a Klaviyo Email Marketing Expert and Shopify Retention Specialist with 5+ years of experience building revenue-focused email systems for DTC brands. I've worked across 100+ Klaviyo accounts and 50+ Shopify stores in clothing, skincare, beauty, jewelry, hair, cosmetics, and ecommerce brands. A few results from brands I've worked with: 🔹 A clothing brand saw email go from 15% to 40%+ of total revenue after a full flow rebuild 🔹 A skincare brand added $18,000 in email revenue within 30 days of launching rebuilt flows 🔹 A jewelry brand went from inconsistent email to a predictable system, flows alone driving 35%+ of attributed revenue 🔹 A beauty brand's abandoned cart recovery rate more than doubled after fixing broken triggers If any of this sounds familiar: ❌ Klaviyo + Shopify integration incomplete or never properly tested ❌ Flows exist but were never optimized, just set up and left ❌ Segmentation is "everyone" and "purchasers" with nothing in between ❌ Email list growing but email revenue staying flat ❌ You don't know what's actually driving revenue in your account I fix that, and document everything so you always know what's running and why. What I Build & Fix ✔ Klaviyo Flows — Welcome | Abandoned Cart | Browse Abandonment | Checkout Abandonment | Post-Purchase | Win-Back | Replenishment | Sunset | Cross-Sell & Upsell correct triggers, smart timing, conversion-focused copy ✔ Klaviyo Audits — full account review identifying revenue leaks, broken flows, segmentation gaps, and missed opportunities ✔ Advanced Segmentation — behavior, engagement, and purchase-based targeting using predictive analytics ✔ Campaign Management — strategic calendars aligned with launches and promotions, not batch-and-blast sending ✔ Email Deliverability — SPF, DKIM, DMARC | domain warmup | sender reputation | list cleaning | inbox placement ✔ A/B Testing — subject lines, send times, offers, CTAs, and segments tested systematically ✔ Shopify + Klaviyo Integration — accurate event tracking, automation, and full customer journey visibility ✔ Email Design & Copywriting — mobile-first templates, Figma to Klaviyo, human-sounding copy ✔ SMS Marketing — Klaviyo SMS | Postscript | SMSBump ✔ HubSpot CRM — setup, pipeline management, workflow automation, contact management, and reporting Why Brands Hire Me 👉 Revenue, not vanity metrics 👉 Retention, not random campaigns 👉 Correct trigger logic — not Klaviyo defaults 👉 Full account documentation — clean naming, organized structure, clear logic 👉 End-to-end ownership — audits, strategy, flows, campaigns, reporting I once worked with a Shopify brand whose automations were "on" but barely doing anything. We rebuilt their full system, welcome flow, abandoned cart sequence, and segmentation that made every message feel personal. Email revenue became consistent. The brand finally felt confident about what they were sending. That's the shift I create. 📩 Send me a message, I'll look at your current setup and tell you exactly where revenue is leaking and what to fix first. Core Expertise Klaviyo | Klaviyo Expert | Klaviyo Email Marketing | Klaviyo Flows | Klaviyo Automation | Klaviyo Audit | Klaviyo Segmentation | Klaviyo Shopify Integration | Klaviyo Abandoned Cart | Klaviyo Welcome Series | Klaviyo Post-Purchase | Klaviyo Win-Back | Klaviyo Browse Abandonment | Klaviyo Deliverability | Klaviyo SMS | Shopify Email Marketing | Shopify Retention | DTC Email Marketing | Ecommerce Email Marketing | Lifecycle Marketing | Retention Marketing | Email Automation | Email Campaign Management | Email Deliverability | Email Copywriting | Email Design | Customer Segmentation | Flow Optimization | Conversion Optimization | A/B Testing | List Health | SMS Marketing | Postscript | SMSBump | Figma to Klaviyo | HubSpot | HubSpot CRM | HubSpot Workflow Automation | HubSpot Pipeline | CRM Integration | Marketing Automation | Customer Lifetime Value | Abandoned Cart Recovery | Predictive Analytics | SPF DKIM DMARC | Inbox Placement | Domain Warmup | Klaviyo WooCommerce | Klaviyo BigCommerce | ActiveCampaign | Omnisend

🇳🇬Ile-Ife, Nigeria$15/hr100% JSS4.99 (45)Since Feb 2024

Earnings and projects

MRR
$173

Last 6 months ÷ 6

World#118,504 / 412k
🇳🇬Country#4,348 / 13.8k
Revenue, last 30 days
$810

Last 6 months: $1k

World#49,449 / 412k
🇳🇬Country#1,114 / 13.8k
Total earnings
$26k

Billed in all: $27k

World#119,678 / 412k
🇳🇬Country#1,699 / 13.8k
Per project
$389

$94 in the last 6 months

World#206,628 / 412k
🇳🇬Country#5,084 / 13.8k
Projects, last 6 months
11
91% fixed9% hourly
World#15,931 / 412k
🇳🇬Country#1,047 / 13.8k
Projects in all
68

Across 73 contracts

67% fixed33% hourly
World#44,247 / 412k
🇳🇬Country#806 / 13.8k

Earnings, last 30 days

$27.4k+$810 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$26.5k$27.0k$27.5kOct 8Oct 23Nov 7

Skill rankings: Top 23% in Copywriting

Ranked by MRR among everyone on Upwork with the skill.

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  3. #173Email Template Development488 freelancers · 🇳🇬 #20Top 35%
  4. #323Email Campaign Optimization828 freelancers · 🇳🇬 #50Top 39%
  5. #360Lead Nurturing1,019 freelancers · 🇳🇬 #55Top 35%
  6. #563Shopify Marketing1,429 freelancers · 🇳🇬 #166Top 39%
  7. #575Email & Newsletter1,804 freelancers · 🇳🇬 #86Top 32%
  8. #737Email Marketing Strategy2,223 freelancers · 🇳🇬 #102Top 33%