Daniel F.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Oct 8, 2026.

Most skincare and wellness brands don't lose customers because their product isn't good. They lose repeat revenue because their Klaviyo account was never built to work properly flows that exist but don't convert, campaigns sent to the entire list with no segmentation, and emails landing in spam instead of the inbox. My name is Daniel. I'm a Klaviyo Email Designer and Flow Specialist working exclusively with skincare, wellness, and Shopify DTC brands the kind that need every email to feel premium, on-brand, and worth opening. A Klaviyo system that actually works doesn't just get opens. It gets clicks, repeat purchases, and 25–35% of total store revenue running on autopilot without daily oversight. WHAT I BUILD: ☑ Klaviyo flow systems: Welcome series, abandoned cart, browse abandonment, post-purchase, win-back, VIP segmentation, and replenishment flows designed to run 24/7 and turn existing traffic into repeat buyers ☑ Klaviyo email design: Fully responsive, mobile-optimized templates designed in Figma with conversion-focused copy written in your brand voice, not a generic template with your logo dropped in ☑ Campaign strategy and execution product launches, seasonal campaigns, BFCM systems, and weekly sends built on real segmentation, not list blasts ☑ Deliverability setup: SPF, DKIM, DMARC, list hygiene, and engagement filtering so your emails land in the inbox consistently, not promotions or spam ☑ Klaviyo Shopify integration: Clean data flow between your store, product catalog, and Klaviyo so personalization and segmentation actually work the way they're supposed to QUESTIONS CLIENTS ASK ME BEFORE HIRING: ✅ 1. I already have Klaviyo set up with some flows. Do I need to start from scratch or can you work with what's there? I always audit what exists before touching anything. Sometimes it's a full rebuild, sometimes it's optimization but you get a clear, honest read on what's broken and what's worth keeping before any work begins. Nothing gets deleted without a reason. ✅ 2. Do you just build the flows or do you write the copy and design the emails too? Both. I write conversion-focused copy in your brand voice and design fully built Klaviyo templates in Figma so what you get is a complete, production-ready email system, not a strategy document you have to execute yourself. ✅ 3. My brand has a very specific look and feel. Will the emails actually match it or will they look generic? I study your brand world colors, typography, tone, product photography style — before designing anything. What you get is a sharper, more conversion-focused version of your brand inside Klaviyo, never a version of me. ✅ 4. How long does it take to get the first flow live? For a standard flow setup, the first flow is live within the first week of account access. A full flow system covering 5–7 flows typically takes 2–3 weeks depending on brand asset availability and feedback speed. ✅ 5. What if my list is small or my deliverability is already broken? Deliverability comes first. I set up SPF, DKIM, DMARC, list hygiene, and engagement-based sending before touching flow or campaign work because a perfectly built flow means nothing if your emails are landing in spam. I WORK BEST WITH: 1. Skincare, wellness, and lifestyle DTC brands on Shopify that treat email as a primary revenue channel, not an afterthought 2. Brands with real traffic and an existing customer base that aren't seeing 25–35% of revenue coming from email 3. Founders who want flows and campaigns running without daily oversight 4. Teams who've outgrown a generic one-size-fits-all Klaviyo setup and are ready to build it properly 5. Brands relying too heavily on discounts to drive email revenue and ready to move past that WHAT CLIENTS SAY: "His Klaviyo email template design skills are top notch, the way he went in and just made magic off my designs and setup was fast, professional and detailed." — Freya, June 2026 "Daniel really took his time on the newsletter design for my brand. There was consistency with my brand guide and my business. It was like he understood my business even before we spoke." — John.Max June 2026 "Great experience. Clear communication, high-quality email copy and design, everything delivered on time. Very knowledgeable in Klaviyo email marketing and lifecycle campaigns. Highly recommended." — Amina, January 2026 My Tools: Klaviyo, Shopify, Figma, Canva, Omnisend, Mailchimp, ActiveCampaign. My scope: I build and manage email systems. I don't run paid ads or manage social media so every hour goes into the quality and performance of your email channel. Ready for a Klaviyo system that actually drives revenue for your brand? Message me and let's find exactly where your email channel is leaking money.