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Immanuelle R.

Immanuelle R.

Social Media Strategist | Instagram, TikTok, Reels

Hi, I’m Immanuelle! I’m a Social Media Strategist specializing in Instagram, TikTok, and short-form video content. I help brands turn scattered content into structured, high-performing systems that actually drive reach, engagement, and growth. Most brands aren’t struggling because they aren’t posting. They’re struggling because there’s no clear direction, no system behind the content, and no strategy guiding what gets created. That’s where I come in. I help brands move from inconsistent posting to intentional, scalable content by building out the foundation behind their social presence. This includes content direction, structured content systems, and streamlined workflows that make showing up online easier and more effective. My work is rooted in both strategy and execution. I’m not just planning content — I’m building the system that supports it. From defining content direction to organizing assets, editing videos, and refining performance, everything is designed to create clarity and consistency across platforms. What I focus on now: • Creative direction and content strategy • Short-form video editing (Reels, TikTok, UGC-style) • Content structuring for Instagram and TikTok • Brand messaging and positioning through content • Repurposing and scalable content frameworks If you’re looking for someone to not just create content, but build the system behind it so your brand can grow with clarity and consistency, I’d love to connect!

🇺🇸St. Petersburg, United States$23/hr85% JSS4.95 (10)Since Mar 2024

Earnings and projects

MRR (estimate)
≈$1.2k

An estimate from an earlier read

World#41,240 / 412k
🇺🇸Country#7,275 / 62.1k
Revenue, last 30 days
$1.2k

Last 6 months: $7.1k

World#35,639 / 412k
🇺🇸Country#5,714 / 62.1k
Total earnings
$17k

Billed in all: $17k

World#153,329 / 412k
🇺🇸Country#25,126 / 62.1k
Per project
$1.2k

$7.1k in the last 6 months

World#109,721 / 412k
🇺🇸Country#18,699 / 62.1k
Projects, last 6 months
1
100% fixed0% hourly
World#128,095 / 412k
🇺🇸Country#16,472 / 62.1k
Projects in all
14

Across 21 contracts

43% fixed57% hourly
World#168,285 / 412k
🇺🇸Country#24,151 / 62.1k

Earnings, last 30 days

$17.5k+$1.2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$16k$17k$18kOct 9Oct 24Nov 8

No data since Nov 5, 2026.

Skill rankings: Top 8% in Content Creation

Ranked by MRR among everyone on Upwork with the skill.

  1. #284SEO Performance2,098 freelancers · 🇺🇸 #33Top 14%
  2. #645Video Editing & Production8,102 freelancers · 🇺🇸 #126Top 8%
  3. #684Social Media Content8,642 freelancers · 🇺🇸 #152Top 8%
  4. #743Social Media Advertising7,006 freelancers · 🇺🇸 #157Top 11%
  5. #898Content Creation11,949 freelancers · 🇺🇸 #216Top 8%
  6. #1,034Marketing Strategy8,415 freelancers · 🇺🇸 #313Top 12%
  7. #1,866Social Media Management20,041 freelancers · 🇺🇸 #226Top 9%