Isabella B.

Strategic Branding & Packaging Designer for Product-Based Businesses

I’m Bella Baker, founder and designer of Brand Genesis Studio — a strategic branding and packaging studio built for product-based businesses ready to scale. I don’t just design logos. I build brand systems that create clarity, elevate perception, and increase conversion. With an award-winning background in design and years of experience in branding, packaging, and digital execution, I help growing businesses move from “just another option” to a category leader. My approach blends: • Brand strategy • Market positioning • Shelf impact psychology • Cohesive visual systems • Conversion-focused design Whether launching a new product line, rebranding for growth, or preparing for retail/Amazon expansion, I design brands that are built to scale — not just look good. — Core Specialties ✔ Brand Identity & Strategy Systems (Logo design and branding) ✔ Website Design ✔ Packaging Design (CPG, Supplements, Product-Based Brands) ✔ Conversion-Focused Website Design ✔ Visual Systems & Brand Extensions — Who I Work Best With • Product-based businesses launching or seeking rebrands • Spirits and beverage brands • E-commerce brands • Founders preparing for retail expansion, Amazon growth, or scaling operations If you’re looking for thoughtful execution, strategic thinking, and a brand that positions you above competitors — let’s talk.