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UCHE  S.
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UCHE S.

Social Media Manager | Social Media Marketing Manager

Your business doesn’t need more random posts. You need a social media presence that is strategic, consistent, on-brand, and actually gives people a reason to pay attention. I help businesses turn social media into a stronger channel for visibility, engagement, brand awareness, and growth through Social Media Management, Social Media Marketing, Content Strategy, Content Creation, Campaign Strategy, and Brand Storytelling. Top Rated • 100% Job Success • $15K+ earned on Upwork in one year • 1,300+ Upwork hours I don’t just wait for you to tell me what to post. I can take ownership of the social media process from understanding your brand and audience to developing the strategy, planning campaigns, creating content direction, writing copy, coordinating publishing, engaging your community, and reviewing what is actually working. WHAT I CAN HELP YOU WITH 1. Social Media Management ✔️ Day-to-day social media management ✔️ Content planning and scheduling ✔️ Monthly content calendars ✔️ Page setup and optimization ✔️ Community management and audience engagement ✔️ Multi-platform content coordination ✔️ Performance tracking and ongoing optimization 2. Social Media Content Strategy & Creation ✔️ Content strategy and content pillars ✔️ Instagram, LinkedIn, TikTok, Facebook and Threads content ✔️ Reels and short-form video concepts ✔️ Video scripts, hooks and storytelling concepts ✔️ Carousels, static posts and educational content ✔️ Captions, CTAs and social media copy ✔️ Product-led and brand storytelling content ✔️ Content repurposing across platforms 3. Social Media Marketing Strategy ✔️ Social media audits ✔️ Audience and competitor research ✔️ Platform-specific strategy ✔️ Organic growth strategy ✔️ Campaign planning and creative direction ✔️ Launch and pre-launch social media strategy ✔️ Content recommendations based on performance ✔️ Monthly reviews and strategy adjustments 4. Campaigns, Launches & Brand Storytelling Launching something new? Reintroducing your brand? Trying to make your product easier for customers to understand? I can help turn the idea behind your brand, product, service, or campaign into content people can actually understand, remember, and respond to. My experience includes supporting 10+ launches and rebrands, working across 10+ industries, and contributing to projects that have generated 10M+ reach and 3M+ engagement. I’ve worked with startups, small businesses, personal brands, communities, service businesses, and international teams, including leading organic marketing for an EdTech company in Sydney and serving as Community Lead at GenZtechies. HOW I WORK I start by understanding your business before creating content. That means looking at: • Your goals • Your audience • Your offer • Your existing social media presence • Your competitors • What has worked before • What your brand should be communicating consistently Then I turn that into a clear social media direction, content system, and execution plan. The goal isn’t simply to keep your accounts active. It’s to make sure your social media actually sounds like your brand, communicates what you do clearly, and supports where the business is trying to go. I’m comfortable working with tools including Canva, Meta Business Suite, Buffer, Google Workspace, and other content planning and collaboration tools. If you’re looking for a Social Media Manager who can handle execution and think strategically about the content behind it, send me an invite. Tell me what you’re currently doing, what isn’t working, and what you want social media to achieve for your business.

🇳🇬Lagos, Nigeria$6/hr100% JSS4.87 (14)Since Apr 2024

Earnings and projects

MRR
$829

Last 6 months ÷ 6

World#56,426 / 412k
🇳🇬Country#1,275 / 13.8k
Revenue, last 30 days
$800

Last 6 months: $5k

World#49,801 / 412k
🇳🇬Country#1,132 / 13.8k
Total earnings
$11k

Billed in all: $12k

World#189,416 / 412k
🇳🇬Country#3,688 / 13.8k
Per project
$545

$829 in the last 6 months

World#174,791 / 412k
🇳🇬Country#3,777 / 13.8k
Projects, last 6 months
6
50% fixed50% hourly
World#34,405 / 412k
🇳🇬Country#2,240 / 13.8k
Projects in all
20

Across 22 contracts

45% fixed55% hourly
World#133,447 / 412k
🇳🇬Country#4,077 / 13.8k

Earnings, last 30 days

$11.5k+$800 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$10.5k$11.0k$11.5k$12.0kOct 8Oct 23Nov 7

Skill rankings: Top 10% in Storytelling

Ranked by MRR among everyone on Upwork with the skill.

  1. #13Buffer77 freelancers · 🇳🇬 #1Top 17%
  2. #39Community Development210 freelancers · 🇳🇬 #5Top 19%
  3. #97Personal Branding613 freelancers · 🇳🇬 #7Top 16%
  4. #119Content Planning928 freelancers · 🇳🇬 #7Top 13%
  5. #150Brand Positioning909 freelancers · 🇳🇬 #5Top 17%
  6. #156Brand Marketing1,198 freelancers · 🇳🇬 #5Top 13%
  7. #267Storytelling2,569 freelancers · 🇳🇬 #8Top 10%
  8. #289Creative Strategy1,968 freelancers · 🇳🇬 #5Top 15%