Masahiro K.

Hi there! I’m Masa, the leader of Digital Recipe, a professional marketing team with extensive experience in helping international companies expand into the Japanese market. Our team consists of top-level executives, many of whom have held leadership positions at a subsidiary of Vector, Asia’s No.1 PR company. We have deep connections and a vast network within the Japanese market, making us the ideal partner for your brand’s successful entry into Japan. [ ACHIEVEMENTS ] - Key Copywriter & Translator: Our team includes a primary localizer and copywriter who has worked on the Japanese market expansion for global brands such as Uber Eats, Beats by Dre (Apple), TABASCO, Jose Cuervo, and iQOS, ensuring successful content localization and SEO optimization. - SEO PM: Our team includes a key member who served as an SEO Project Manager for Picsart during its expansion into the Japanese market, leading SEO content creation and localization efforts. - Forbes Japan: Our CEO was recognized as one of Forbes Japan's 200 SUPERSTAR ENTREPRENEURS in 2022. - Microsoft for Startups: Selected as a top-tier team in Microsoft’s startup support program. Media Success: We successfully grew a web media platform to over 10 million monthly users and 80 million page views. - Yahoo!: The videos we edited and posted on Yahoo! have surpassed 1.4 billion views. Facebook: Achieved the second-highest weekly view count in Japan with two of our created videos. [ OUR EXPERTISE ] With Digital Recipe, you’re not just hiring a team that speaks Japanese; you’re partnering with a team of seasoned marketers who excel in crafting strategies tailored for the unique demands of the Japanese market. Here’s how we can support your venture: 1. Comprehensive Marketing Strategy & Proposal Development We conduct in-depth competitor research, market analysis, and develop effective branding, positioning, and marketing roadmaps tailored specifically for the Japanese market. If necessary, we can also conduct surveys with industry professionals to ensure your strategy is based on the most accurate market insights. 2. Website Creation & Localization From website design and development to translation, localization, and SEO optimization, we ensure your digital presence resonates with Japanese consumers and meets local cultural and linguistic expectations. 3. Sales Material Creation & Press Release Writing We craft high-quality sales materials (brochures, presentations) and write tailored press releases that grab attention in Japan’s highly competitive market. We also handle White Paper advertising and promotion to position your brand as a thought leader. 4. Sales Email Campaigns Our team specializes in creating and executing effective sales email campaigns to connect with key stakeholders in Japan, driving higher engagement and conversions. We manage the creation of a contact list, draft sales emails, and handle email distribution. Your team will manage responses, while we focus on increasing brand awareness. 5. Brand Awareness & Market Entry Strategy We can handle the following key elements to implement within the first year of market entry: 6. Owned Media Development (including SEO optimization) Exhibition Participation and industry event management to expand your presence in the Japanese market. By providing a complete suite of marketing services tailored to the unique needs of the Japanese market, we are committed to helping your business succeed. [ HOW WE CAN HELP YOUR BUSINESS SUCCEED ] We specialize in market entry strategies that break down barriers for international companies looking to penetrate the Japanese market. Here’s how we can help you succeed: - Competitor Research: Identify gaps in the market and help you position your brand effectively. - SEO-Optimized Website Localization: We ensure that your website is not only translated but also optimized for search engine performance and cultural relevance. - Tailored Marketing Materials: Create content that resonates with Japanese audiences, including press releases, product brochures, and targeted emails. - Ongoing Support: From direct sales outreach to ongoing campaign management, we provide continued support to ensure long-term success in Japan. If you’re looking for a partner who understands the complexities of the Japanese market, let’s connect. Whether it’s crafting compelling copy, perfecting your digital presence, or driving your sales strategy in Japan, Digital Recipe is here to deliver exceptional results. Looking forward to helping your business thrive in Japan! *We are only available on weekdays