Maxwell H.
B2B SaaS Sales | Business Development | GTM & Outbound Strategy
I help B2B SaaS and technology companies build qualified pipelines, develop effective outbound strategies, and close new business. With 6+ years of experience in B2B technology sales, I've generated over $2.8M in revenue across my roles at CTI Meeting Technology and Cellebrite, and built $640K+ in outbound pipeline at OpenWater. More recently, I've worked independently with companies on GTM strategy, business development, and sales execution, including helping clients close mid-five-figure deals. What I Can Help With: - Outbound Sales: Cold calling, personalized email campaigns, LinkedIn outreach, and appointment setting. - GTM & Business Development: ICP development, prospect research, buying triggers, and market expansion. - Full-Cycle Sales: Discovery, qualification, demos, objection handling, negotiations, and closing. - Sales Operations: CRM management, pipeline development, sales processes, and reporting. My Approach I believe successful outbound starts with understanding who you're targeting and why they should care. I focus on identifying the right decision-makers, researching relevant buying triggers, and creating personalized outreach that generates meaningful conversations. I'm comfortable executing high-volume outbound campaigns while also building more targeted sales strategies for complex B2B sales cycles. Tools & Platforms: Salesforce, HubSpot, Close CRM, Apollo, LinkedIn Sales Navigator, Smartlead, Clay, Tasklet, and Claude. Whether you need someone to build an outbound acquisition channel, generate qualified meetings, or help close new business, I bring both the strategy and hands-on execution. Let's discuss how I can help grow your business.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5.4k
Billed in all: $27,757$28k
$1.8k in the last 6 months
Across 14 contracts
Earnings, last 30 days
Skill rankings: Top 11% in LinkedIn Lead Generation
Ranked by MRR among everyone on Upwork with the skill.
- #436LinkedIn Lead Generation3,817 freelancers · 🇺🇸 #44Top 11%🇺🇸#44 of 157
- #507Sales & Marketing3,430 freelancers · 🇺🇸 #81Top 15%🇺🇸#81 of 482
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- #1,144Cold Calling6,565 freelancers · 🇺🇸 #105Top 17%🇺🇸#105 of 425
- #1,182SaaS6,440 freelancers · 🇺🇸 #163Top 18%🇺🇸#163 of 695
- #1,624Sales9,827 freelancers · 🇺🇸 #191Top 17%🇺🇸#191 of 1,248
- #3,732Lead Generation26,344 freelancers · 🇺🇸 #398Top 14%🇺🇸#398 of 2,065