Lans C.

Content Creator | Chinese Social Media & Localization Specialist Hello! I am a bilingual content creator (English & Mandarin) based in Beijing, China, specializing in Chinese social media, copywriting, localization, and digital content strategy. I help brands connect with Chinese audiences through authentic storytelling, culturally adapted content, and data-driven optimization. With a background in drama, literature, and digital marketing, I combine creative thinking with strong research skills to create content that attracts attention and builds trust. My expertise includes: ● Chinese Social Media Management: Experienced with Xiaohongshu, Douyin, WeChat, and other Chinese platforms. Skilled in content planning, copywriting, community engagement, and audience analysis. ● Content Creation & Growth: Created short-form video content that achieved 570K+ likes, 554K+ saves, and 147K+ shares on Douyin, helping increase account followers by 70K. ● Localization & Copywriting: Native Mandarin speaker with strong English communication skills. Experienced in adapting international brands, websites, and marketing materials for Chinese audiences while maintaining cultural authenticity. ● AI-Assisted Content Production: Proficient with modern AI tools for research, writing, image generation, and workflow optimization, enabling efficient and high-quality content delivery. ● Research & Operations: Experienced in project coordination, data management, and cross-cultural communication through roles at Alibaba and Evercare. I believe great content comes from understanding people. I combine creativity, cultural insight, and technology to help brands grow in the Chinese market. 💌 Feel free to invite me to discuss your next project!