Kate S.
ActiveCampaign | Retention & Lifecycle Email Specialist
I help businesses increase repeat revenue and reduce churn through lifecycle email marketing and automations. What I do best: ✅ Retention strategy & lifecycle mapping (what to send, when, and to whom) ✅ Flows setup & optimization: Welcome, Post-purchase, Upsell/Cross-sell, Win-back, Re-engagement, Abandoned checkout, Review requests ✅ Segmentation & personalization (behavior, purchase history, engagement) ✅ Tracking & reporting (UTMs, attribution-ready setup) Platforms: • ActiveCampaign — email marketing, automations, tagging, segmentation, scoring • GoHighLevel (GHL) — CRM setup, pipelines, workflows, custom automations Supporting stack (when needed): • Make.com — integrations & automated data flows • ClickFunnels — funnels + email journey optimization • WebinarJam — registration + follow-up sequences 🤝 I work as a partner: I don’t just “build automations” — I align retention flows with your business model so the system drives measurable growth. Tell me your product + your goal (reactivation / onboarding / upsell), and I’ll propose a clear retention plan and implement it.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.4k
Billed in all: $12,670$13k
$2.4k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 16% in Sales Funnel Copywriting
Ranked by MRR among everyone on Upwork with the skill.
- #16Webinar Jam68 freelancers · 🇺🇦 #2Top 24%🇺🇦#2 of 5
- #43HTML Newsletter217 freelancers · 🇺🇦 #6Top 20%🇺🇦#6 of 13
- #98No-Code Landing Page443 freelancers · 🇺🇦 #9Top 22%🇺🇦#9 of 27
- #215Sales Funnel Copywriting1,313 freelancers · 🇺🇦 #1Top 16%🇺🇦#1 of 5
- #271No-Code Development1,096 freelancers · 🇺🇦 #30Top 25%🇺🇦#30 of 97
- #278ActiveCampaign1,108 freelancers · 🇺🇦 #34Top 25%🇺🇦#34 of 103
- #403ClickFunnels1,868 freelancers · 🇺🇦 #15Top 22%🇺🇦#15 of 54
- #707Sales Funnel2,700 freelancers · 🇺🇦 #10Top 26%🇺🇦#10 of 28