Andy W.

I have over 14 years of full-time, professional SEO experience. I've lead SEO programs for Disney, Pokémon, Mastercard, US Soccer, Mailchimp, Wynn Las Vegas, BigCommerce and Clorox, and I now work directly with a small number of companies at a time. SELECTED RESULTS - A global online brand added $200K a month in revenue from search within 3 months - Clorox: Kingsford +71%, Brita +52% and Hidden Valley Ranch +49% year over year - A Shopify store grew monthly SEO revenue from $20K to $60K through on-page changes - Williams & Williams Attorneys at Law: 26 top-3 Google rankings on $50+ per-click legal terms - A telehealth brand ranks #2 for "online ADHD diagnosis" and is cited by Google AI Overviews 1,100+ times - Campoli Defense: "criminal lawyer minneapolis" from #12 to #5 and "drug defense attorney minneapolis" from #21 to #5 - A Beverly Hills plastic surgeon: local page-one rankings up 52% and "plastic surgery beverly hills" at #3 - 90,000+ phone calls generated for legal and home services clients through SEO - My organic search work helped lead to a partnership with, and eventual acquisition by, Mastercard AEO, GEO AND AI SEARCH OPTIMIZATION (LLM SEO) Your buyers now ask ChatGPT, Perplexity, Gemini and Google AI Overviews who to hire and what to buy. If those answers name your competitor, you lose the deal before you ever see the lead. As an AEO consultant and GEO (generative engine optimization) specialist, I make sure AI tools can find, trust and recommend your brand: entity and schema markup, AI crawler access, answer-first content, and the brand mentions large language models rely on. Every engagement can start with an AI search visibility audit that shows exactly which prompts mention you, which name your competitors, and why. Across my client portfolio, I've earned an additional 11,444 AI citations across all clients, growing faster year over year than the competitors in their industries. WHAT I DO - Enterprise SEO: strategy and execution for large sites, multi-location brands and complex ecommerce catalogs - Technical SEO: audits, site migrations and redesigns, crawl and indexation, Core Web Vitals, JSON-LD schema. I've worked hands-on with the development teams at Pokémon, Mailchimp and US Soccer on the redesigns that are live today - Local SEO: 700+ Google Business Profiles managed, map pack rankings and call tracking for single and multi-location businesses - Link building and digital PR: $1M+ in link spend managed across finance, health, personal injury law, travel and SaaS, focused on authoritative, relevant editorial placements - Content strategy: topical maps and content plans built from search data. I've trained 30+ writers, and many of their pages have held page one for years - On-page SEO and internal linking: often the fastest wins, and the source of most results in my portfolio INDUSTRIES I'VE GROWN I've done SEO for law firms, SEO for electricians and contractors, and enterprise ecommerce SEO for global brands. Specifically: Legal (personal injury, criminal defense, employment law), home services (electricians, plumbers, HVAC, roofing, pools), healthcare and telehealth, plastic surgery, behavioral health, ecommerce and Shopify, SaaS and B2B, finance, travel and consumer brands. WHY CLIENTS HIRE ME - You work with me directly. The person who builds your strategy is the person who executes it, and I answer your questions myself - 14 years of watching Google's algorithm updates means I know why each one happened, which tells me what still works and what will get you penalized - I'm active in private SEO testing groups that run controlled experiments on real ranking factors, so my recommendations are backed by measured evidence - You get your full strategy up front. Many agencies spread a few weeks of planning across a year to protect the retainer. I'd rather show you the whole roadmap and start executing - Reporting is tied to Google Search Console data and revenue, so you always know what's working HOW WE START Send me your site and your goals. I'll review where you stand on Google and in AI answers, then put together a detailed proposal with the strategy I'd recommend, based on 14 years of doing this for brands of every size. Enterprise SEO consultant | Enterprise SEO services | Technical SEO consultant | Answer engine optimization (AEO) | Generative engine optimization (GEO) | AI SEO consultant | Local SEO expert | Ecommerce SEO | Fractional SEO director