Sojib H.
Fix Broken Tracking | GTM, GA4, Server-Side, Meta CAPI Specialist
Your Meta account says 40 purchases. Shopify says 27. Google Ads says 33. Nobody can tell you which number is real, so every bidding decision you make is built on data you don't trust. That's the problem I fix, and it's all I do. RECENT RESULTS A Shopify store came to me with tracking that was roughly 30% accurate. After I rebuilt the Meta, Google Ads, GA4 and LinkedIn setup, it now reports at around 90%. A lead-gen client's Meta Ads dashboard was showing 1 lead for every 5 that actually came in. Four out of five were invisible, so the campaigns were optimizing on a fifth of the real data. Now all 5 are reported, with LinkedIn tracking running alongside it. A real estate company on a custom site plus GoHighLevel needed tracking built from nothing. I set up lead capture and custom event tracking across both, and they're running on it today. I'm a Top Rated conversion tracking specialist with 53 completed projects on Upwork. Not a general marketer. Tracking, attribution and measurement infrastructure only. WHAT I FIX MOST OFTEN 1. Duplicate and missing purchases Browser and server events firing twice, broken deduplication between Pixel and CAPI, event_id mismatches, purchases that never arrive at all. 2. Broken attribution UTMs dropping between pages, self-referrals, cross-domain sessions splitting in two, GCLID and FBCLID never captured, "(not set)" swallowing your traffic sources. 3. Checkout you can't tag Third-party checkouts, SaaS platforms and payment processors where web GTM can't reach. I use webhooks, server-side event processing and API-based conversion tracking instead. 4. Lead-gen that optimizes for the wrong thing Form submits instead of qualified leads and closed deals. I connect your CRM (HubSpot, GoHighLevel, Zoho, Salesforce, Pipedrive) to Google Ads Offline Conversion Import and Meta Offline Events, so your campaigns bid on revenue instead of form fills. TOOLS I WORK IN GTM web and server-side (Stape certified), GA4, Google Ads conversion tracking, Meta Pixel and CAPI, LinkedIn, TikTok, BigQuery, Looker Studio, and automation through Zapier, Make and n8n. HOW I WORK I verify everything before it goes live using GTM Preview, GA4 DebugView, Meta test events and real-time reporting, and you get documentation of what changed and why. Every build includes 3 months of support. If something breaks after a theme deploy or a platform update, I fix it. START WITH AN AUDIT I'll go through your GTM, GA4, Meta and Ads setup and give you a written findings document: what's broken, why, what it's costing you, and what to fix first. You own that document whether or not you hire me for the fix. Message me with your site and what looks wrong. I'll tell you in 15 minutes whether it's a small fix or a rebuild.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $7.5k
Billed in all: $22,629$23k
$576 in the last 6 months
Across 14 contracts
Across 59 contracts
Earnings, last 30 days
Skill rankings: Top 9% in LinkedIn
Ranked by MRR among everyone on Upwork with the skill.
- #16Pixel Audit72 freelancers · 🇧🇩 #5Top 22%🇧🇩#5 of 38
- #44Ecommerce Purchase Tracking302 freelancers · 🇧🇩 #7Top 15%🇧🇩#7 of 134
- #85Analytics & Tracking Setup620 freelancers · 🇧🇩 #10Top 14%🇧🇩#10 of 196
- #101Web Analytics1,002 freelancers · 🇧🇩 #14Top 10%🇧🇩#14 of 208
- #141Meta Pixel1,020 freelancers · 🇧🇩 #10Top 14%🇧🇩#10 of 216
- #157Facebook Pixel Setup & Optimization1,163 freelancers · 🇧🇩 #16Top 13%🇧🇩#16 of 331
- #169BigQuery908 freelancers · 🇧🇩 #2Top 19%🇧🇩#2 of 19
- #236Marketing Analytics1,577 freelancers · 🇧🇩 #9Top 15%🇧🇩#9 of 72