Juliene B.
Klaviyo Email Marketing Strategist | Lifecycle, Flows & Retention
Most brands are leaving 30% of their revenue in their inbox. I help fix that. I am a Senior Lifecycle and Retention Manager with 10+ years of experience building email systems that turn subscribers into loyal, repeat buyers. My work blends data, conversion psychology, and brand storytelling to make retention a real growth channel, not an afterthought. What I do: ✅ Klaviyo strategy, flows, and full build-outs ✅ Advanced segmentation and audience targeting ✅ Email copywriting and mobile-first branded design ✅ A/B testing and performance reporting Results I have delivered: 💰 $1M+ in email-attributed revenue across DTC clients 📩 84% list growth in 30 days 📈 73% YoY retention increase from one optimized flow I work with: ✅ DTC brands in fashion, beauty, wellness, and lifestyle ✅ Shopify stores at $30K to $100K/month ready to scale retention ✅ Subscription businesses reducing churn and increasing LTV Ready to make email your most profitable channel? Send me a message and let's build your profitable email engine.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $18k
Billed in all: $30,791$31k
$4.5k in the last 6 months
Across 11 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Copywriting
Ranked by MRR among everyone on Upwork with the skill.
- #14Omnisend155 freelancers · 🇺🇸 #4Top 9%🇺🇸#4 of 17
- #34SMS521 freelancers · 🇺🇸 #18Top 7%🇺🇸#18 of 109
- #37Email Campaign Optimization828 freelancers · 🇺🇸 #14Top 4%🇺🇸#14 of 117
- #49Email & Newsletter1,804 freelancers · 🇺🇸 #21Top 3%🇺🇸#21 of 390
- #67Email Campaign1,929 freelancers · 🇺🇸 #19Top 3%🇺🇸#19 of 229
- #94Email Marketing Strategy2,223 freelancers · 🇺🇸 #37Top 4%🇺🇸#37 of 446
- #98Email Design2,188 freelancers · 🇺🇸 #30Top 4%🇺🇸#30 of 386
- #136Email Automation4,268 freelancers · 🇺🇸 #35Top 3%🇺🇸#35 of 546