James P.
Marketing and Healthcare Business Strategy Consultant
P&G trained, J&J honed, and purpose driven, I work with companies to unlock value and grow businesses by improving consumer engagement and patient outcomes. I provide companies worldclass marketing and business expertise, processes and tools used by Fortune 100 companies to drive breakthrough growth. In essence, I spent 25+ years honing world-class marketing and business skills, so you don't have to. Strong brands are authentic, relevant, and competitive. They make it easier for consumers to navigate complex markets and create roadmaps for business growth. As a P&G trained brand leader, I led an osteoporosis medication to become the fastest brand to achieve a billion dollars in sales in P&G history, restored top selling razors to share leadership, spearheaded the brand strategy and architecture for J&J's largest acquisition, and shaped J&J's entry into virtual healthcare for elective surgery patients. Health behaviors drive health outcomes. No matter the quality of a medicine, skill of a clinician, or innovation of a technology, outcomes also depend on how people behave. I focus on enabling patients to achieve optimal health by strategically applying the science of behavior change to products or services – usually in partnership with health providers, payors or practitioners. As a healthcare strategist, I have led teams to decrease healthcare disparities in patients of color; reduced the rates of hospital acquired pneumonia in elective surgery patients; and launched digital interventions to improve patient experience and outcomes during elective surgery. Finally, as a servant leader, I embrace my role as a coach, mentor and trainer. I find joy in the success of others and revel in building a culture of learning and excellence.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $141k
Billed in all: $484,464$484k
Across 3 contracts
Earnings, last 30 days
Skill rankings: #1 in 4 skills of 10
Rarest: top 0.02% in Marketing, of 10,098. Ranked by MRR among everyone on Upwork with the skill.
- Brand Identity4,932 freelancers · 🇺🇸 #1Top 0.02%🇺🇸#1 of 1,017
- Brand Strategy3,282 freelancers · 🇺🇸 #1Top 0.03%🇺🇸#1 of 1,086
- Brand Consulting2,336 freelancers · 🇺🇸 #1Top 0.04%🇺🇸#1 of 929
- Market Research Interview246 freelancers · 🇺🇸 #1Top 0.41%🇺🇸#1 of 44
- Marketing10,098 freelancers · 🇺🇸 #1Top 0.02%🇺🇸#1 of 2,889
- Strategy1,499 freelancers · 🇺🇸 #2Top 0.13%🇺🇸#2 of 630
- Brand Management1,619 freelancers · 🇺🇸 #2Top 0.19%🇺🇸#2 of 489
- #4Business Consulting1,810 freelancers · 🇺🇸 #4Top 0.22%🇺🇸#4 of 716