Haneea A.
Email Design and Marketing Expert | Figma | Klaviyo
Marketing is becoming automated, but real growth in revenue, sales, and retention cannot be fully automated. That requires strategy. As an eCommerce marketing strategist, I have helped hundreds of D2C brands scale to $1M in monthly recurring revenue. Beyond that, I have taken a healthcare eCommerce brand from $10K to $300K using advanced automation systems that AI alone cannot build. Over 10M in revenue contribution to the D2C eCommerce industry in a single year. I am brought in to build email marketing systems from the ground up and collaborate with existing teams to extract more value from ads, funnels, and organic traffic. My focus is on onboarding flows, retention systems, and campaigns that convert. Certified across leading email platforms, I specialize in segmentation, flows, campaigns, automation, funnels, and lead generation for eCommerce brands. I work closely with Shopify as the backbone of modern eCommerce. MY STRENGTHS REVENUE FOCUSED STRATEGY Every flow and campaign is built around real buyer behavior with the goal of increasing lifetime value, repeat purchases, and email driven revenue. FULL FUNNEL FLOW SYSTEMS From welcome to abandoned cart, checkout, browse, post purchase, winback, and VIP flows. Each system is designed to convert, upsell, and recover lost revenue. HIGH CONVERTING EMAIL COPY Clear hooks, direct response angles, and messaging built around real customer pain points and buying intent. CONVERSION DRIVEN EMAIL DESIGN Mobile first layouts built for clarity, speed, and click performance. LIST GROWTH WITHOUT HURTING MARGINS Smart popups, offers, and segmentation strategies that grow your list while maintaining profitability. A B TESTING WITH PURPOSE Testing subject lines, creatives, offers, and angles to continuously improve performance. ADVANCED SEGMENTATION AND TARGETING Engaged vs non engaged, buyers vs browsers, and lifetime value based segmentation to ensure every message is relevant. CLEAR REPORTING WITH ACTIONABLE INSIGHTS Not just data, but clear direction on what worked, what did not, and what to improve next. RESULTS Over 3.5M in revenue generated through email and SMS Built full funnel retention systems across eCommerce brands in multiple niches. High deliverability and engagement Maintained strong inbox placement with open rates between 55 percent to 80 percent and click rates up to 4 percent on high performing campaigns. Over 400K generated from promotional campaigns Executed high impact seasonal and event based campaigns including multiple six figure campaign windows. Managed and scaled over 500K subscribers Built large scale email ecosystems with deep segmentation to improve engagement and reduce churn. Retention systems focused on lifetime value Post purchase, upsell, and winback strategies that consistently increase repeat purchase rates. CROSS INDUSTRY EXPERIENCE DIY and creative brands Turned low frequency buyers into repeat customers through education driven flows and product storytelling. Healthcare and wellness Built trust based systems focused on education and compliant messaging that converts. Parental and maternity Created emotionally driven strategies that support longer buying cycles and convert hesitant buyers. Health and recovery Scaled direct response campaigns while maintaining deliverability and consistent high revenue performance. Lifestyle and fashion Balanced high volume campaign calendars with personalization to maximize revenue per send without audience fatigue. WHY D2C BRANDS WORK WITH ME Over 5M revenue driven through email systems Built full retention engines that scale consistently. 200 plus eCommerce brands across multiple niches From DIY and lifestyle to healthcare, maternity, and recovery. 8 plus years in email and SMS marketing Deep experience in what converts across flows, campaigns, and lifecycle stages. Strong platform expertise Shopify, WooCommerce, Wix, and Squarespace with seamless integrations across essential tools. 300 plus account audits and optimization plans Identifying leaks in flows, segmentation, deliverability, and campaign strategy. 50 plus accounts managed From early stage brands to high volume scaling stores. 1000 plus flows built and optimized Each with a clear revenue objective. 5000 plus campaigns launched across email and SMS Driven by data, testing, and performance. Advanced segmentation and lifetime value focused systems Delivering the right message to the right audience at the right time. Deliverability first approach Scaling volume without compromising inbox placement or long term performance. HOW TO FIND ME AGAIN? Just type one of these in the search: Klaviyo Expert | Klaviyo Specialist | Klaviyo Email Marketing | Klaviyo Email Flows | Klaviyo Email Automation | Klaviyo Flows Setup | Klaviyo Automation Specialist | Klaviyo Campaigns | Klaviyo Abandoned Cart Flow | Klaviyo Welcome Series | Klaviyo Segmentation | Klaviyo A/B Testing | Klaviyo SMS Marketing | Email Design
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.6k
Billed in all: $17,767$18k
$199 in the last 6 months
Across 52 contracts
Earnings, last 30 days
Skill rankings: Top 20% in Trigger Email Setup
Ranked by MRR among everyone on Upwork with the skill.
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