Dylan Allynder N.

UX/UI & CRO Designer | Webflow & Shopify | SaaS & eCommerce

Hi, I'm Dylan 👋 I help SaaS and eCommerce companies improve conversion rates, simplify complex user flows, and turn more visitors into customers through UX/UI, Product Design, and CRO. I'm a Top Rated+ designer with 5+ years of experience working across SaaS products, eCommerce stores, landing pages, dashboards, onboarding flows, and digital platforms. My advantage is that I don't stop at making things look better. I analyze the UX, identify friction, design the solution, and when needed, build it in Webflow or Shopify. What I can help you with: • UX/UI & Product Design — SaaS products, dashboards, onboarding, complex workflows, responsive interfaces, and mobile experiences. • Conversion Rate Optimization (CRO) — UX audits, conversion analysis, hypotheses, A/B testing concepts, landing pages, PDPs, cart flows, and funnel optimization. • eCommerce UX — Shopify stores, product pages, collections, cart/checkout experiences, merchandising, and conversion-focused redesigns. • Figma Design Systems — Auto Layout, components, variants, reusable patterns, UI libraries, prototypes, and developer-ready handoff. • Webflow Development — Responsive production builds, CMS architecture, reusable components, interactions, and polished implementation. Results over aesthetics. My work is focused on measurable business outcomes: clearer product experiences, lower friction, stronger messaging, and higher conversion. Recent CRO work for an eCommerce brand contributed to: • +83% sales • +58% orders • +41% conversion rate • +7% sessions within the first 30 days after launch. How I work I typically follow a simple process: Analyze → Prioritize → Design → Validate → Build I start by understanding your product, users, business goals, and existing friction. Then I prioritize the highest-impact opportunities and turn them into clear, actionable improvements. You'll always know what I'm working on, why we're doing it, and what comes next. If you're looking for someone who can think beyond the UI and help improve the actual performance of your product or website, send me your website/product, your main challenge, and what you'd like to improve. I'll help you figure out the best next step. Profile Match Keywords: (For Upwork search — if you’re still here, thanks for reading all the way through!) UX design, UI design, UX/UI designer, Webflow developer, Webflow designer, Webflow expert, Webflow CMS, Webflow e-commerce, Webflow interactions, Webflow animations, responsive Webflow, technical SEO, on-page SEO, Core Web Vitals, site speed optimization, Figma expert, Figma prototypes, Figma autolayout, Figma components, Figma design systems, design system creation, design tokens, atomic design, wireframing, user research, usability testing, heuristic evaluation, journey mapping, user flows, information architecture, interaction design, conversion rate optimization, CRO, A/B testing, landing page optimization, landing page design, high-converting landing pages, funnel optimization, e-commerce UX, cart abandonment reduction, mobile app UX, mobile-first design, prototyping, interactive prototypes, UI prototyping, component libraries, style guide, typography, visual hierarchy, accessibility, ADA compliance, WCAG 2.1, pixel-perfect design, clean UI, modern UI, dashboard design, SaaS UX, B2B UX, B2C UX, product design, design strategy, UX audit, UX review, UX roadmap, stakeholder workshops, design handoff, developer handoff, CMS architecture, content modeling, CMS migration, Zapier integrations, Zapier automation, no-code automation, workflow automation, API integration, webhooks, REST API, GoHighLevel, GHL automations, CRM automation, pipeline automation, marketing automation, lead nurturing, form automation, DocuSign forms, DocuSign integration, DocuSign API, e-signature workflows, GA4, Google Analytics, Google Tag Manager, Hotjar heatmaps, session recordings, conversion tracking, event tracking, schema markup, sitemap optimization, 301 redirects, website redesign, website refresh, website customization, custom web design, brand identity, UI kit, design documentation, component naming, performance optimization, cross-browser testing, QA testing, bug fixing, iterative design, data-driven design, metrics-focused design, English-Spanish bilingual, remote collaboration, agile design, quick turnaround, professional communication.