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Iosune B.

Iosune B.

Marketing Operations | CRM & Workflow Automation | HubSpot & Klaviyo

👋 Hi there! I’m Iosune — a bilingual (EN/ES) Marketing Operations & CRM Specialist with international experience in Canada, Japan, the UK, and Spain. I help growing teams streamline their marketing systems, automate workflows, and manage data with clarity and purpose. I believe the best work happens when structure meets empathy — and that's what I bring to every collaboration. Here’s how I can support your business: ✅ Email marketing flows & automations (Mailchimp, Klaviyo) ✅ CRM setup, clean-up & optimization (HubSpot, Salesforce) ✅ Campaign segmentation, audience logic & retention strategies ✅ Dashboards & reports (Looker Studio, Tableau, Excel) ✅ Notion & remote team process optimization I’ve led marketing operations projects across fashion, wine, and fintech, helping businesses save time, reduce chaos, and improve performance by building better systems. ✨ Whether you need help with one campaign or want someone to bring ongoing clarity to your processes — I’m here to help, with kindness, structure, and results. Let’s bring calm, smart systems to your marketing.

🇪🇸Jumilla, Spain$45/hr100% JSS5.00 (3)Since Sep 2024

Earnings and projects

MRR
$264

Last 6 months ÷ 6

World#103,143 / 412k
🇪🇸Country#962 / 4,023
Revenue, last 30 days
$0

Last 6 months: $1.6k

Total earnings
$22k

Billed in all: $23k

World#133,921 / 412k
🇪🇸Country#1,302 / 4,023
Per project
$3.6k

$791 in the last 6 months

World#47,061 / 412k
🇪🇸Country#458 / 4,023
Projects, last 6 months
2
50% fixed50% hourly
World#88,922 / 412k
🇪🇸Country#803 / 4,023
Projects in all
6
50% fixed50% hourly
World#250,293 / 412k
🇪🇸Country#2,364 / 4,023

Earnings, last 30 days

$22.9kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$22,500$22,750$23,000$23,250Oct 9Oct 24Nov 8

Skill rankings: Top 25% in Customer Segmentation

Ranked by MRR among everyone on Upwork with the skill.

  1. #28Customer Segmentation114 freelancers · 🇪🇸 #3Top 25%
  2. #56Community Goals & KPIs168 freelancers · 🇪🇸 #3Top 33%
  3. #464Marketing Operations & Workflow1,406 freelancers · 🇪🇸 #2Top 33%
  4. #502A/B Testing1,603 freelancers · 🇪🇸 #10Top 31%
  5. #771Notion2,323 freelancers · 🇪🇸 #15Top 33%
  6. #999Klaviyo2,875 freelancers · 🇪🇸 #10Top 35%
  7. #1,065Campaign Management3,111 freelancers · 🇪🇸 #11Top 34%
  8. #1,203Salesforce3,758 freelancers · 🇪🇸 #10Top 32%