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Juan Diego T.
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Juan Diego T.

Content Writer, Email & Newsletter Copy, Audience Growth

Most newsletters get opened once and ignored after that. The list stays, the attention doesn't. I write email and newsletter content that keeps people opening, and I have the numbers behind it. I wrote the weekly newsletter for the largest soft-skills academy in Latin America, where open rates ran above 29%, past industry average, and the audience grew from 1,000 to 11,000 in a year. I've also written email for US finance lists with over 100,000 subscribers, and built the content strategy for a video series that passed 3 million views. I'm a psychologist by training, which is what most of my work runs on. Whether it's a newsletter, an ad, or a landing page, the question is the same: why would this specific person care? That's where I start. I write in English and Spanish, both native, so brands speaking to both markets get one writer instead of two. What I write: ✔ Email marketing copy and newsletter content ✔ Email sequences, welcome flows, and retention emails ✔ Subject lines and preview text built to earn the open ✔ SEO blog posts and article writing ✔ Website and landing page copy ✔ Social media captions and short-form video scripts ✔ Case studies and long-form brand content ✔ Health, wellness, and longevity content ✔ Direct response and ad copy ✔ English to Spanish localization and transcreation Platforms I work in: Klaviyo, GoHighLevel, Mailchimp, GetResponse, MailerLite Why work with me: ✅ Every piece starts with the reader, not the keyword. Ranking matters, but the person landing on the page has to trust you. ✅ I've written across health and wellness, finance, aviation, DTC supplements, and education, and adapted to each brand's voice. ✅ I work best ongoing. Newsletters and email compound over months, not in a single project. ✅ Clear communication, on-time delivery, no chasing. If you have a list that isn't earning its keep, send me a message and tell me about it.

🇨🇴Pereira, Colombia$30/hr100% JSS4.97 (10)Since Sep 2024

Earnings and projects

MRR
$251

Last 6 months ÷ 6

World#105,097 / 412k
🇨🇴Country#1,345 / 4,578
Revenue, last 30 days
$1.5k

Last 6 months: $1.5k

World#28,615 / 412k
🇨🇴Country#409 / 4,578
Total earnings
$4.3k

Billed in all: $4.4k

World#267,392 / 412k
🇨🇴Country#3,120 / 4,578
Per project
$269

$752 in the last 6 months

World#240,480 / 412k
🇨🇴Country#2,234 / 4,578
Projects, last 6 months
2
50% fixed50% hourly
World#88,918 / 412k
🇨🇴Country#773 / 4,578
Projects in all
16
81% fixed19% hourly
World#155,087 / 412k
🇨🇴Country#837 / 4,578

Earnings, last 30 days

$4.4k+$1.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$2k$3k$4k$5kOct 8Oct 23Nov 7

Skill rankings: Top 17% in GetResponse

Ranked by MRR among everyone on Upwork with the skill.

  1. #12GetResponse69 freelancers · 🇨🇴 #1Top 17%
  2. #66MailerLite161 freelancers · 🇨🇴 #2Top 41%
  3. #182Newsletter Writing841 freelancers · 🇨🇴 #1Top 22%
  4. #406Health & Wellness1,614 freelancers · 🇨🇴 #4Top 25%
  5. #711Mailchimp2,594 freelancers · 🇨🇴 #6Top 27%
  6. #923Email Copywriting4,052 freelancers · 🇨🇴 #11Top 23%
  7. #1,012Klaviyo2,875 freelancers · 🇨🇴 #7Top 35%
  8. #2,176SEO Writing11,348 freelancers · 🇨🇴 #9Top 19%