Gayle G.

I help aesthetic, wellness, beauty, fashion and lifestyle brands attract high-value clients, elevate their positioning, and drive consistent revenue through strategic, conversion-focused marketing and social media. With 10+ years of experience across brand and agency environments, I specialize in working with medspas, IV therapy clinics, peptide providers, plastic surgery practices, beauty, fashion and lifestyle brands that want to scale with a premium, differentiated presence. I understand this space deeply. From Botox and injectables to laser treatments, weight loss treatments, IV therapy, plastic surgery and luxury beauty, I know how to position services in a way that feels elevated, trustworthy, and results-driven while still converting. 💡 WHAT I DO I partner with founders and growing teams to turn their brand into a high-performing growth engine across marketing and social. Core areas of focus: ✔ Brand positioning and messaging tailored to results-driven audiences ✔ Go-to-market strategy for new services, treatments, and product launches ✔ Social media strategy, content creation, and platform growth (Instagram, TikTok, Reels) ✔ High-converting campaigns for aesthetics, wellness, beauty, fashion and lifestyle offers ✔ CRM and patient/customer lifecycle marketing including email and retention systems ✔ Website and funnel strategy optimized for consultation and treatment conversion ✔ Influencer and partnership strategy within beauty, fashion, and wellness INDUSTRY EXPERTISE ✔ Medspas and aesthetic clinics ✔ IV therapy and peptide clinics ✔ Weight loss and GLP-1 programs ✔ Plastic surgery ✔ Skincare and beauty brands ✔ Fashion and lifestyle brands I bring both strategy and execution. I have led omnichannel and social-first campaigns that increased patient demand, filled provider schedules, and turned content into a consistent revenue driver. 🌟 WHY CLIENTS HIRE ME ✔ Deep understanding of aesthetic and lifestyle consumers and buying behavior ✔ Proven ability to elevate social media into a cohesive, on-brand experience that engages the target audience and strengthens brand perception that supports conversion. ✔ Strong balance of creative direction, content strategy, and performance marketing ✔ Experience building systems that convert leads into booked, paying client customers ✔ Collaborative, efficient, and results-focused 🚀 LET’S WORK TOGETHER If you want to attract better clients, increase bookings, and build a brand that stands out in a saturated market, let’s talk. I respond quickly and move fast.