Shiting L.

I help overseas brands and teams promote their products and brand presence in China through localized content, Chinese social media execution, PR support, and real local user insights. With 9+ years of experience across media, brand marketing, and social platforms, I work as a China-based local partner for international teams who want to enter, test, or grow in the China market — without hiring and managing an in-house team. I focus on clear communication, reliable execution, and long-term collaboration on a monthly basis. ----------- What I Do Chinese social media management (WeChat, Douyin, Xiaohongshu/Rednote) Localized content & brand messaging for Chinese audiences PR content writing & media communication support China user testing & local user insights ------------ Selected Case Highlights Supported an international consultancy with China-focused content & PR → 100+ articles, 200,000+ total reads Built Chinese social media for a financial/insurance brand from scratch → 70,000+ WeChat followers, 5,000+ avg reads per post Planned and executed brand campaigns & events in China → Reached 100,000+ to 1,000,000+ users Client names available upon request. ---------------- Working Model Monthly retainer preferred Long-term collaboration Paid projects only Message me with your China market goals, and I’ll let you know if we’re a good fit.