Olha V.
Marketing Strategy & Brand Design | Brand Identity | Social Media
I help brands and businesses grow through marketing strategy, social media marketing, and brand identity design. From the first strategy session to the logo, the Instagram feed, the ad creatives, and the packaging on the shelf, everything works as one system. My work combines marketing thinking with design execution. Most businesses get their strategy from one person and their visuals from another, and the brand ends up feeling disconnected. I do both, so your positioning, content, ads, and visual identity all speak the same language and support real business goals: getting noticed, building trust, and turning followers into customers. 📊 Marketing & Strategy: Marketing strategy, brand strategy & brand positioning SMM strategy, social media strategy, content strategy & content plans Social media marketing & management, from planning to full implementation Digital marketing campaigns, campaign concepts & launch strategy Paid social: Meta ads creatives for Instagram and Facebook Creative direction & art direction for marketing materials 🎨 Branding & Design: Brand identity design & logo design: visual identity, color palette, typography Brand guidelines, brand book & brand style guide Rebranding for businesses that have outgrown their look Social media design: Instagram templates, carousel design, story templates, LinkedIn design, Canva templates Packaging design: product packaging, box design, label design, print-ready files with dielines. Food, beauty, cosmetic, wellness & luxury packaging Presentation design: pitch decks, investor presentations, sales decks, company profiles Print design & marketing collateral 🧩 How I work: We start with a call about your business, your customers, and your goals. I research your market and competitors and define the direction. I build the strategy and design in clear stages, with revisions at each one. You get ready-to-use files plus guidelines, so your brand stays consistent after handover. 💼 I’ve worked with SaaS and AI startups, restaurants and hospitality, medical and healthcare brands, fashion and lifestyle labels, food and beverage products, beauty and wellness brands, corporate groups, and marketing agencies. Some were launching their first product, others were going through a full rebrand. If you’re looking for someone who thinks like a marketer and designs like a brand designer, send me a message with what you’re working on, and I’ll tell you where I’d start. Tools: Figma, Adobe Illustrator, Photoshop, Canva, Meta Business, Meta Ads
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $26k
Billed in all: $120,997$121k
$715 in the last 6 months
Across 38 contracts
Across 315 contracts
Earnings, last 30 days
Skill rankings: Top 0.86% in Adobe Photoshop
Top 1% in 2 of 20 skills, ranked by MRR among everyone on Upwork with the skill.
- #6Public Relations Strategy175 freelancers · 🇺🇦 #1Top 3%🇺🇦#1 of 2
- #26Influencer Marketing2,463 freelancers · 🇺🇦 #1Top 1%🇺🇦#1 of 16
- #35Digital Marketing Materials1,754 freelancers · 🇺🇦 #1Top 2%🇺🇦#1 of 36
- #46Social Media Strategy2,932 freelancers · 🇺🇦 #2Top 2%🇺🇦#2 of 20
- #70Branding & Marketing3,758 freelancers · 🇺🇦 #3Top 2%🇺🇦#3 of 73
- #76Brand Development3,166 freelancers · 🇺🇦 #2Top 2%🇺🇦#2 of 47
- #81Brand Identity4,932 freelancers · 🇺🇦 #6Top 2%🇺🇦#6 of 285
- #86Packaging Design3,825 freelancers · 🇺🇦 #9Top 2%🇺🇦#9 of 284