Mindaugas G.

SEO STRATEGIST | AI Search, Technical SEO audits, Content optimization

6+ years in SEO & content strategy. 50+ sites audited. 300%+ growth in both organic and AI referral traffic. Hi, I'm Mindaugas 👋 I fix structural SEO issues across various industries: Service businesses, Media, SaaS, E-commerce and nonprofits in US, UK, and EU markets. → Grew traffic 80% in 6 months for an events agency serving Fortune 500 brands → Took a US federal consulting website to +300%+ organic growth in 4 months → Drove $60K+ in ARR for an EU SaaS company → Sources now get cited directly by Perplexity, ChatGPT and Google AI Overviews for competitive buyer searches (ask for proof and I'll share) More examples in the portfolio below ——— I help companies in different industries fix the structural SEO issues that keep Google and AI Search engines from ranking. Broken sitemaps, crawl waste, pages competing against each other - the stuff that doesn't show up in a generic audit but shows up in your traffic. Your site probably has enough content. What it's missing is structural clarity and a content strategy that aligns with how Google and answer/generative engines (AEO, GEO) actually decide what to rank and cite. SEO starts with structural clarity. Everything else compounds from there. I have an M.A. in International Communication, which shapes how I think about intent, messaging, and how information is interpreted. I've been doing SEO for 5+ years, long enough to see the same issues repeat under new names, AEO, GEO, AIO, whatever it is called this year. The SEO fundamentals don’t change. How do I approach SEO? I use multiple tools to start by looking at how people actually search: What questions they ask about your niche? What they expect to see next? (Usually answered by current search results) Where your existing pages fall short? From there, I fix the foundations first. Technical issues, crawlability, internal structure, intent mismatches. If those aren’t right, no amount of content or “AI optimization” will help. Once the major fixes are done, I build content and internal linking in a way that’s easy to understand not just for Google, but for AI systems that reuse, summarize, and recommend information. AI search rewards sites that are clear, consistent, and trustworthy. Most of my work falls into a few buckets: 𝐒𝐄𝐎 𝐚𝐮𝐝𝐢𝐭𝐬 – Technical and content audits that surface what’s actually holding performance back, with clear priorities 𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐒𝐄𝐎 – Site structure, indexation, speed, crawl issues, mobile usability 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 & 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 – Based on real intent and demand from users 𝐎𝐧-𝐩𝐚𝐠𝐞 𝐒𝐄𝐎 – Making pages answer questions properly and connect logically 𝐀𝐄𝐎 / 𝐆𝐄𝐎 (𝐀𝐈 𝐬𝐞𝐚𝐫𝐜𝐡) – Structuring content and entity signals fo ChatGPT, Perplexity, and Google AI Overviews 𝐈𝐧𝐭𝐞𝐫𝐧𝐚𝐥 𝐥𝐢𝐧𝐤𝐢𝐧𝐠 & 𝐞𝐧𝐭𝐢𝐭𝐲 𝐜𝐥𝐚𝐫𝐢𝐭𝐲 – Helping search engines and AI understand relationships 𝐋𝐨𝐜𝐚𝐥 𝐒𝐄𝐎 & 𝐖𝐨𝐫𝐝𝐏𝐫𝐞𝐬𝐬 𝐒𝐄𝐎 – When relevant, done cleanly and practically I track performance using GA4, Google Search Console, Screaming Frog, Ahrefs, Semrush and other most advanced tools in the market. My strategy decisions are based on data, not assumptions. 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐚𝐩𝐞𝐝 𝐭𝐡𝐢𝐬 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡 → Event and entertainment brands in the US: where visibility needs to convert into qualified leads, not just traffic. → SaaS platforms in the EU: where content, structure, and measurable revenue from organic matter equally → Nonprofits in the UK: where limited budgets mean every technical fix has to earn its place → Large media companies in the DACH market: where scale, clean structure, and technical precision are non-negotiable 𝐒𝐨𝐦𝐞 𝐫𝐞𝐜𝐞𝐧𝐭 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬: → Built the technical SEO foundation for a federal prison education platform across four subdomains. Organic sessions up 333% in 4 months → Led on-page SEO and content strategy for an experiential events agency trusted by Fortune 500 brands on seven-figure productions. 80% more organic clicks, average ranking position improved from 37 to 18, CTR up 150% in 6 months → Ran full-scope SEO strategy for an EU project management SaaS. $60K+ ARR attributed to search, 104K clicks and 8.93M impressions. Increased AI citations and referral traffic without sacrificing Google rankings 𝐖𝐡𝐚𝐭 𝐢𝐭’𝐬 𝐥𝐢𝐤𝐞 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐦𝐞 I keep things straightforward. You’ll know: What I’m working on Why it matters What impact to expect. I’m proactive, clear in communication, and I don’t overpromise. The goal is steady, compounding progress. 𝐖𝐡𝐞𝐧 𝐈’𝐦 𝐚 𝐠𝐨𝐨𝐝 𝐟𝐢𝐭 You’ll probably like working with me if: You already care about SEO and want it to perform better You want visibility in both Google and AI-driven search You value clear thinking and execution If that sounds right, send over your site. I’ll take a look and tell you honestly where the biggest opportunities (and issues) are.