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Anastasiya S.
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Anastasiya S.

Senior UX/UI Designer / CRO / AI Product Design

I don’t just design screens - I focus on finding the most effective solutions to grow your business. With 15+ years of design experience, I evolved from a graphic designer shaping brand identities and visuals into a Senior UX/UI expert for complex web and mobile ecosystems. I bring a strong analytical approach to everything I do - whether building a full-scale digital ecosystem or designing simple advertising creatives, I always focus on logic, data, and performance. What I can do: ⇢ UX/UI & Product Design: Target audience research, user persona creation, deep competitor analysis, SWOT analysis, User Maps, CJM, user flows, wireframes, high-fidelity web/mobile apps, dashboards, SaaS interfaces, scalable design systems in Figma, user testing, and rigorous Design QA to ensure flawless implementation. ⇢ E-Commerce & Storefronts: High-converting DTC brands, customized product pages (PDP), checkout flows, cart design, and full store ecosystems specializing in Shopify and Amazon layout optimization. ⇢ Conversion Rate Optimization & Analytics: Analytical site audits, user behavior analysis, heatmaps, scroll maps, and session recordings (Hotjar). By utilizing AI tools as a powerful analytical copilot to process data faster, I significantly cut down analysis time while formulating sharp, data-driven A/B testing hypotheses to boost your CTR and sales. ⇢ No-Code Development & AI-Driven Page Creation: Generating and launching custom, fast, fully responsive live landing pages by blending advanced AI page creation tools with Webflow and Replo page builder, featuring seamless Shopify integration. ⇢ Graphic Design, Ad Creatives & AI Workflows: Designing high-performing marketing creatives for social media ads (Meta) and brand identity assets. By leveraging advanced AI platforms like Midjourney, Runway AI, and a million others, I eliminate routine constraints to deliver premium visual graphics and animated video content much faster. My diverse, multi-year background gives me unique flexibility. It allows me to easily work with any product, layout, or graphic asset, and find the smartest, most effective solutions at absolutely every stage of your project. Let’s build something exceptional together.

🇺🇦Kyiv, Ukraine$40/hr100% JSS5.00 (1)Since Dec 2024

Earnings and projects

MRR
$911

Last 6 months ÷ 3.9 months active (since Jul 2026)

World#52,260 / 412k
🇺🇦Country#2,256 / 14.3k
Revenue, last 30 days
$400

Last 6 months: $3.5k

World#68,253 / 412k
🇺🇦Country#2,597 / 14.3k
Total earnings
$3.6k
World#283,107 / 412k
🇺🇦Country#11,149 / 14.3k
Per project
$513

$507 in the last 6 months

World#180,440 / 412k
🇺🇦Country#7,607 / 14.3k
Projects, last 6 months
7
100% fixed0% hourly
World#28,826 / 412k
🇺🇦Country#1,279 / 14.3k
Projects in all
7
100% fixed0% hourly
World#236,188 / 412k
🇺🇦Country#9,312 / 14.3k

Earnings, last 30 days

$3.6k+$400 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$3.0k$3.2k$3.4k$3.6kOct 8Oct 23Nov 7

Skill rankings: Top 8% in GUI Design

Ranked by MRR among everyone on Upwork with the skill.

  1. #41GUI Design511 freelancers · 🇺🇦 #7Top 8%
  2. #44Adaptive Web Design375 freelancers · 🇺🇦 #18Top 12%
  3. #63Adobe Inc.584 freelancers · 🇺🇦 #1Top 11%
  4. #197Social Media Imagery1,915 freelancers · 🇺🇦 #15Top 10%
  5. #201Landing Page Optimization1,118 freelancers · 🇺🇦 #7Top 18%
  6. #250User Flow1,972 freelancers · 🇺🇦 #68Top 13%
  7. #384AI Image Generation2,564 freelancers · 🇺🇦 #65Top 15%
  8. #401Brand Identity & Guidelines3,286 freelancers · 🇺🇦 #32Top 12%