Nikhil G.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

I’m a Meta Ads Media Buyer with $5M+ in ad spend managed across eCommerce acquisition and performance marketing campaigns. Over the last 7+ years, I’ve worked with dropshipping brands, DTC eCommerce businesses, and agency teams managing high-volume Meta ad accounts focused on profitable customer acquisition and scaling. My experience covers the full Meta growth cycle — from creative testing and audience strategy to retargeting, budget scaling, offer positioning, and performance optimisation. I’ve managed campaigns across product testing, scaling winning offers, reducing CPA, improving ROAS, and helping brands scale without destroying profitability. Unlike many media buyers who just launch campaigns and tweak budgets, I think like a performance marketer. That means: structured testing frameworks creative angle testing audience segmentation conversion tracking scaling systems based on actual performance data I understand the realities of eCommerce growth: rising CPMs, creative fatigue, unstable CPAs, scaling bottlenecks, and maintaining efficiency while pushing spend. If you’re an eCommerce brand or agency looking for a Meta media buyer who understands profitable scaling — let’s talk.