Alex W.

Hi, I'm Alex - a performance-driven digital marketer based in London who has delivered £25+ million in revenue growth across projects for e-commerce brands through advanced Google Ads, Microsoft Ads, and Meta campaigns. Over 7+ years across in-house, contract, and freelance roles, I've achieved results like: - £10M+ revenue growth from a single Value-Based Bidding optimisation project - 1400%+ ROAS with Performance Max campaigns - £12M+ incremental revenue in 12 months through first-party data optimisation - Six to seven-figure monthly budget management at Cinch (UK's largest online car retailer) Whether you need campaign audits, ROAS improvements, or full-scale paid media management, I bring a calm, analytical approach backed by hands-on platform expertise and a Physics background. I specialise in turning complex data into profitable growth strategies. Why hire me: ✅ Delivered £25M+ in verified revenue growth across multiple projects ✅ Expert in Google Ads, Microsoft Ads, Meta Ads, and SA360 ✅ Advanced Value-Based Bidding and Smart Bidding optimisation ✅ First-party data integration using tools like Segment ✅ Excel-based modelling including linear regression analysis ✅ Full-funnel A/B testing and CRO implementation ✅ Strong communicator who translates data into actionable insights Ready to scale your paid channels with proven strategies? Let's discuss your growth goals.