Alaa M.
UI UX Designer | UX Audit | Product designer | Mobile design | Figma
If you’ve ever had a design that looked great but left users confused or dropping off, you’re not alone. I solve this by creating UI/UX that’s not just beautiful, but intuitive, seamless, and built to drive real results for your business. I’m Alaa, a UI/UX Designer and Product Designer specializing in SaaS design, web applications, mobile apps, dashboards, and complex digital products. I help startups and businesses transform ideas into intuitive, functional, and scalable digital experiences that balance user needs with business goals. I enjoy solving complex UX problems, simplifying workflows, improving existing products, and creating consistent interfaces that are easy to use and ready for development. My Services 1. SaaS & Product Design - SaaS UI/UX Design - B2B and B2C Product Design - Web Application Design - MVP Design and Prototyping - Product Discovery and UX Strategy - User Flows and Information Architecture - Workflow Optimization - User Onboarding and Subscription UX - Feature Design and Product Iteration 2. Web & Mobile App Design - Website UI/UX Design - Responsive Web Design - Mobile App UI/UX Design - iOS and Android App Design - Landing Page Design - Website Redesign - Wireframing and Interactive Prototyping - User Journey Mapping - Interaction Design and Microinteractions - Accessibility-Focused Design 3. Dashboard & Enterprise UX - SaaS Dashboard Design - Admin Panel Design - Enterprise Software Design - CRM and ERP UI/UX Design - Inventory Management Systems - Data-Heavy Interfaces and Data Visualization - Business Management Platforms - Advanced Search, Filtering, and Tables - Complex Forms and Workflow Management - Multi-Role and Multi-Tenant Applications I focus on simplifying complex systems, improving information hierarchy, reducing unnecessary interactions, and helping users complete tasks efficiently. 4. UX Audit & Usability Improvements - UX Audit and UI/UX Review - Usability and Heuristic Evaluation - UX Research and Analysis - User Flow and Navigation Analysis - UI Consistency Audit - Design System Audit - Usability Issues and Friction Identification - UX Recommendations and Prioritization - Conversion Rate Optimization (CRO) - Existing Product Improvement and Redesign I go beyond visual feedback to identify usability problems, understand their impact, and recommend practical solutions. 5. Figma & Design Systems - Figma UI/UX Design - Figma Auto Layout - Components, Variants, and Variables - Design System Creation and Improvement - Reusable Component Libraries - Typography and Color Systems - Design Tokens and Spacing Systems - Responsive Components - Interactive Figma Prototypes - Developer Handoff and Figma Dev Mode I can work within an existing design system, identify inconsistencies, improve component structure, and build scalable patterns that support product growth. 6. Landing Page & Conversion-Focused Design - SaaS Landing Page Design - Marketing Website Design - Conversion-Focused UI Design - CRO and UX Optimization - Hero Section Design - Pricing Page UX - Information Hierarchy and CTA Optimization - Responsive Landing Pages My Design Process 1. Understand: Identify business goals, target users, and product requirements. 2. Analyze: Review existing products, workflows, and usability challenges. 3. Structure: Define information architecture, user flows, and interaction patterns. 4. Design: Create wireframes, high-fidelity UI, and reusable components. 5. Prototype: Build interactive prototypes to demonstrate and validate user flows. 6. Iterate: Refine designs based on feedback and usability findings. 7. Handoff: Organize Figma files and specifications for smooth development. Industries & Products I have experience across different product types, including SaaS platforms, enterprise applications, CRM and ERP systems, healthcare and HealthTech, sports technology, e-learning, hiring platforms, FinTech, and business management tools. Tools & Skills Design: Figma, FigJam, Adobe Photoshop, Adobe Illustrator Prototyping: Figma Prototyping, Framer Design Systems: Auto Layout, Components, Variants, Variables, Design Tokens Collaboration: Jira, Trello, Figma Dev Mode Technical Knowledge: HTML and CSS fundamentals ## Why Work With Me? - Product Thinking: I consider the entire user journey, not just individual screens. - UX Problem-Solving: I turn usability issues into actionable design improvements. - Consistency: I pay attention to visual hierarchy, interaction patterns, and design systems. - Scalability: I design reusable components and interfaces that can grow with your product. - Collaboration: I communicate clearly and work closely with founders, product managers, and developers. - Attention to Detail: I deliver polished, organized, developer-ready Figma designs. Whether you're building an MVP, improving an existing SaaS product, redesigning a dashboard, or refining complex enterprise software, I would like to work together.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.2k
Billed in all: $5,793$5.8k
$435 in the last 6 months
Across 16 contracts
Earnings, last 30 days
Skill rankings: Top 18% in Design Thinking
Ranked by MRR among everyone on Upwork with the skill.
- #33Gamification156 freelancers · 🇪🇬 #3Top 21%🇪🇬#3 of 7
- #132UX Writing730 freelancers · 🇪🇬 #2Top 18%🇪🇬#2 of 12
- #135Game UI/UX Design563 freelancers · 🇪🇬 #1Top 24%🇪🇬#1 of 6
- #199Visual Design896 freelancers · 🇪🇬 #5Top 22%🇪🇬#5 of 19
- #206UX Wireframe1,062 freelancers · 🇪🇬 #4Top 19%🇪🇬#4 of 17
- #209Design Thinking1,165 freelancers · 🇪🇬 #3Top 18%🇪🇬#3 of 24
- #561UX Research2,772 freelancers · 🇪🇬 #5Top 20%🇪🇬#5 of 47
- #1,016Mobile App Design5,198 freelancers · 🇪🇬 #9Top 20%🇪🇬#9 of 66