Christopher L.

I'm Chris, a USA-based operator in Atlanta, Georgia. I work as a fractional COO for ecommerce and retail brands doing $20K a month and up. Most brands don't have a marketing problem. They have an operations problem. Shopify, Klaviyo, Gorgias, ShipStation, the 3PL and Amazon each work on their own, but nobody owns how they fit together, so orders, time and margin leak. I step in as that owner. I work inside your Slack and your tools, build the systems and AI agents, and keep running them. Common problems I fix • Shopify operations get chaotic as the business grows • Inventory and fulfillment break down during scale • Amazon and DTC channels run in disconnected silos • Support teams get buried without CX automation • The tech stack is full of tools that don't talk to each other • Founders spend their week on manual work that should be automated What I run • Fractional operations leadership, roadmaps and vendor management • Fulfillment and supply chain: 3PL, WMS, ShipStation, Cin7, Finale, SKU Vault and inventory planning • Customer service: Gorgias (Certified Partner) setup, AI agents, macros, returns flows and support SOPs • Shopify and Shopify Plus CRO, store rebuilds, migrations, app stack cleanup and integrations • Klaviyo flows, segmentation and lifecycle campaigns • Amazon Seller Central, FBA and TikTok Shop • Workflow automation with monday, Zapier, Make and n8n, plus AI-assisted workflows built on ChatGPT, Claude and Gemini • SOPs your team will actually use Background Before consulting, I founded 13 Fifty Apparel, a lifestyle apparel brand I built to 7 figures and later sold. I ran the full operation behind it: ecommerce, production and fulfillment, inventory, wholesale and retail distribution, marketing, team leadership and SOPs. Since then I have helped 30+ businesses. I approach every project as someone who has built and run a company, not someone advising from the sidelines. Brands I've worked with StreetStrider, Lockstock Collective, Six Six One, Kryptonics Skateboards, Nutcase Helmets, Ten Eighty, Circle Society, Hinge Outlet, Wild West Hardware, Vestique, Teeki Boutique, BullBee, Sunday Club, Mindset Decks, Custom Graphics Printing, Waffle House, Arby's, Buffalo Wild Wings, MCM and Aaron's. A few results: email revenue at BullBee rose 34% in 60 days, Sunday Club's support tickets fell 52% after fulfillment was automated, and order processing time at Hinge Outlet dropped 60%. How I work I scope the priorities and who owns what, connect your team and tools, then build, run and improve. You make the key decisions and give access. I handle the agreed execution. When a project needs more hands for development or integrations, I can bring them in. Ways to work together • Fractional operations leadership on a monthly basis • Systems implementation projects • An operations audit and workflow map to start If your business needs an owner for operations, send me a message with your monthly revenue range and where it hurts most, and I'll set up a short call to see if it's a fit.