Skip to content
BackNov 7
Magdalena T.
Upwork badge

Magdalena T.

Social Media Manager for Luxury, Wellness & Beauty Brands

I help premium brands in wellness, beauty, and premium end build a strong, consistent digital presence, with content that feels elevated, aligned, and rooted in strategy. From skincare and premium wellness to luxurious lifestyle brands, and high-end retail, I’ve helped brands turn their social presence into a true reflection of their values and product experience. Most clients come to me when they’re ready to stop posting reactively and start showing up with clarity, intention, and consistency. I design systems that blend creative direction with performance: so your content doesn’t just look beautiful, it works. I also integrate AI-generated visuals where it supports the brand aesthetic. Recent results: ✳️ Grew a premium wellness brand from 1.5K to 11K followers organically in 9 months. ✳️ Tripled engagement + positioned an aesthetic clinic as a niche leader. ✳️ Launched a dermocosmetic brand with a content system that drove measurable sales. Whether you're launching, refining, or scaling, I bring conversion-ready messaging, visual clarity, and strategic consistency: with plenty of creativity along the way. How we work together: ▸ Monthly content calendar mapped to your tone, pillars & goals. ▸ Captions, hashtags & scheduling optimized for reach + resonance. ▸ Visual direction & feed styling aligned with your brand identity. P.S: I'm Argentinian-Italian, lived in Huston-Texas, studied in New York, based in Barcelona since 2020 and currently travelling as a digital nomad. ✨ Message me if you’re ready to elevate your content presence with intention.

🇦🇷Buenos Aires, Argentina$35/hr100% JSS4.99 (23)Since Mar 2025
GlobeUpwork

Earnings and projects

MRR
$6.6k

Last 6 months ÷ 6

World#3,168 / 412k
🇦🇷Country#33 / 4,639
Revenue, last 30 days
$2.8k

Last 6 months: $40k

World#13,817 / 412k
🇦🇷Country#171 / 4,639
Total earnings
$93k

Billed in all: $93k

World#42,249 / 412k
🇦🇷Country#422 / 4,639
Per project
$1.8k

$1.6k in the last 6 months

World#82,320 / 412k
🇦🇷Country#861 / 4,639
Projects, last 6 months
25

Across 26 contracts

100% fixed0% hourly
World#4,049 / 412k
🇦🇷Country#34 / 4,639
Projects in all
51

Across 53 contracts

100% fixed0% hourly
World#59,936 / 412k
🇦🇷Country#530 / 4,639

Earnings, last 30 days

$93.4k+$2.8k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$90k$92k$94kOct 8Oct 23Nov 7

Skill rankings: Top 0.17% in Canva

Top 1% in 10 of 15 skills, ranked by MRR among everyone on Upwork with the skill.

  1. 3Personal Branding613 freelancers · 🇦🇷 #1Top 0.49%
  2. #4Content Planning928 freelancers · 🇦🇷 #1Top 0.43%
  3. #13Storytelling2,569 freelancers · 🇦🇷 #1Top 0.51%
  4. #21TikTok4,101 freelancers · 🇦🇷 #1Top 0.51%
  5. #23Creative Strategy1,968 freelancers · 🇦🇷 #2Top 1%
  6. #29Canva17,402 freelancers · 🇦🇷 #2Top 0.17%
  7. #30Instagram7,103 freelancers · 🇦🇷 #1Top 0.42%
  8. #30Creative Direction2,705 freelancers · 🇦🇷 #1Top 1%