Payal P.

😩 Struggling with high CPL/CPA, low ROAS, poor-quality leads, inconsistent sales, or underperforming Facebook Ads? Get a structured approach to Meta Ads, Facebook Ads, Lead Generation, Paid Media, Media Buying, CRO, and Conversion Rate Optimization from campaign setup and management to optimization, audits, creative testing, and conversion improvement. 🏆 Recent Meta Ads Results ✅263 purchases at $26.32 CPA from $6,921.85 ad spend ✅ 340 purchases across Advantage+ Shopping, catalog, and video campaigns at $28–$32 CPA ✅14 purchases at $2.04 CPA through a warm community retargeting funnel ✅Experience managing and optimizing campaigns across prospecting, mid-funnel, retargeting, and scaling structures 🎯 META & FACEBOOK ADS Meta Ads | Facebook Ads | Meta Ads Manager | Facebook Ads Manager | Facebook Advertising | Meta Advertising ✔️ Meta Ads Campaign Setup & Management ✔️ Facebook Ads Campaign Setup & Management ✔️ Meta Ads Management & Optimization ✔️ Facebook Ads Management & Optimization ✔️ Campaign Strategy & Account Structure ✔️ Audience & Targeting Strategy ✔️ Budget & Bid Optimization ✔️ Creative Testing & Ad Optimization ✔️ Prospecting & Retargeting ✔️ Facebook & Instagram Advertising ✔️ Paid Social Advertising & Media Buying 🎯 LEAD GENERATION Facebook Lead Generation | Meta Lead Generation | Facebook Lead Ads | Meta Lead Ads Build and optimize campaigns designed to generate qualified leads, enquiries, calls, appointments, and bookings. ✔️ Facebook Lead Ads & Instant Forms ✔️ Meta Lead Generation Campaigns ✔️ B2B & B2C Lead Generation ✔️ Local & Service-Based Lead Generation ✔️ High-Ticket Lead Generation ✔️ Lead Quality & CPL Optimization ✔️ Website Conversion Campaigns ✔️ Prospecting & Retargeting Campaigns 📈 META ADS OPTIMIZATION & ACCOUNT REVIEW Already running Meta Ads but not getting the expected performance? I review your Meta Ads Manager account, campaign structure, audiences, creatives, placements, budgets, bidding, performance data, and conversion journey to identify areas for improvement. Meta Ads Optimization can include: ✔️ Campaign & Ad Set Optimization ✔️ Audience & Placement Optimization ✔️ Budget Allocation & Scaling ✔️ Creative & Ad Performance Optimization ✔️ Campaign Restructuring ✔️ Retargeting Optimization ✔️ Performance Analysis ✔️ ROAS, CPA, CPL, CAC & Conversion Optimization 🔍 META ADS AUDIT & CRO Meta Ads Audit | Facebook Ads Audit | CRO | Conversion Rate Optimization | Landing Page Audit | Funnel Audit For businesses already running paid campaigns, I review both the advertising side and conversion journey to identify performance gaps. CRO & Audit areas can include: ✔️ Meta Ads Account & Campaign Audit ✔️ Ad Creative & Messaging Review ✔️ Audience & Funnel Review ✔️ Landing Page & Website Audit ✔️ Conversion Rate Optimization (CRO) ✔️ Landing Page Conversion Optimization ✔️ Offer & Value Proposition Review ✔️ CTA & Conversion Flow Review ✔️ Ad-to-Landing-Page Alignment ✔️ Customer Journey & Conversion Blockers 🔄 RETARGETING & AUDIENCE STRATEGY Facebook Retargeting | Meta Retargeting | Remarketing | Custom Audiences | Lookalike Audiences Audience strategies can include: ✔️ Broad Targeting ✔️ Interest Targeting ✔️ Custom Audiences ✔️ Lookalike Audiences ✔️ Website Visitors ✔️ Customer Lists ✔️ Facebook & Instagram Engagement ✔️ Video Viewers ✔️ Prospecting & Retargeting Audiences 🏢 INDUSTRIES & BUSINESS TYPES Experience across different business models and industries, including: Ecommerce - Shopify - Fashion - Beauty - Skincare - Jewelry - Home & Lifestyle - Health & Wellness - Real Estate - Construction - Roofing - HVAC - Plumbing - Education - Automotive - Local Services - B2B - SaaS - Coaches - Consultants - Professional Services 💡 WHAT MY META ADS SERVICES HELP CLIENTS ACHIEVE Better leads, stronger conversions, efficient ad spend, and a more scalable Meta Ads system. 💼 WHY WORK WITH ME ✔️ 6+ years of hands-on paid advertising experience ✔️ Meta Ads & Facebook Ads expertise ✔️ Lead Generation & Paid Media Experience ✔️ Data-driven campaign optimization ✔️ CRO & Conversion Rate Optimization ✔️ Clear communication & transparent reporting ✔️ Continuous campaign and creative testing ✔️ Focus on measurable campaign performance 🚀 Send me your website, current campaign data, monthly budget, or simply tell me what is not working. I will review it and share the first improvements I would focus on. ✅Let us build Meta Ads that generate qualified leads, purchases, and scalable growth - not just expensive clicks. 🔎Skill Set: Facebook Ads, Meta Ads, Facebook Advertising, Meta Advertising, Facebook Marketing, Facebook Ads Manager, Meta Ads Manager, Paid Advertising, Paid Media, Media Buying, Performance Marketing, Digital Marketing, Facebook Lead Generation, Lead Generation, Meta Lead Ads, Real Estate Facebook Ads, Real Estate Lead Generation, Ecommerce Advertising