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Rapheal F.

Rapheal F.

Shopify Expert | Store Development, Customization, SEO & CRO

Shopify Expert | Store Development, Customization, SEO & CRO Your Shopify store can look great and still lose sales. If you're getting traffic but visitors aren't buying, struggling to rank on Google, dealing with a slow or poorly structured store, or simply feel your website isn't performing as it should, the problem may not be your product it may be what's happening between the moment a customer lands on your store and the moment they decide to buy. I help ecommerce businesses build, improve, and optimize Shopify stores through development, theme customization, SEO, conversion optimization, and strategic ecommerce research. What I specialize in: 🛠 Shopify Development & Customization** * Shopify store setup and redesign * Theme customization * Shopify Liquid * HTML/CSS customization * Custom sections and layouts * Homepage, product & collection pages * Mobile responsiveness * Shopify bug fixes and troubleshooting * App integration * Landing page development 🔎 Shopify SEO * Shopify SEO audits * Keyword research & search intent * Product & collection SEO * Meta titles & descriptions * Technical SEO * Internal linking * Image SEO * Schema/structured data * Google Search Console * Shopify blog SEO * Product description optimization 📈 Conversion Rate Optimization * Product page optimization * Homepage optimization * Customer journey analysis * CTA optimization * Trust signals * Navigation & UX improvements * Mobile shopping experience * Upsells & cross-sells * Cart optimization ⚡ Shopify Performance * Page speed optimization * Image optimization * App cleanup * Code optimization * Mobile performance * Core Web Vitals improvements 🤖 AI-Assisted Ecommerce Optimization I use AI-assisted workflows where they can improve efficiency and decision-making, including product research, competitor analysis, keyword research, content optimization, product categorization, and ecommerce data analysis. 🛍 Product Research & Dropshipping * Product research * Competitor analysis * Market research * Product-market fit research * Product listing optimization * Pricing & positioning research * Dropshipping store setup My approach I don't believe a Shopify project is finished simply because the store looks good. I look at the complete ecommerce journey: Research → Build → Optimize → Rank → Convert I identify what's preventing the store from performing, prioritize the highest-impact improvements, and then implement them with the goal of creating a better experience for both customers and search engines. Whether you need a Shopify store built from scratch, a redesign, custom Liquid/HTML/CSS work, SEO optimization, speed improvements, conversion optimization, or an ecommerce audit, I can help. If your Shopify store isn't performing the way you expected, let's identify what's holding it back and fix it.

🇳🇬Ado-Ekiti, Nigeria$5/hr100% JSS4.88 (7)Since Apr 2025

Earnings and projects

MRR
$1.2k

Last 6 months ÷ 6

World#42,200 / 412k
🇳🇬Country#839 / 13.8k
Revenue, last 30 days
$325

Last 6 months: $6.9k

World#72,757 / 412k
🇳🇬Country#2,120 / 13.8k
Total earnings
$7.6k
World#219,552 / 412k
🇳🇬Country#4,779 / 13.8k
Per project
$329

$385 in the last 6 months

World#222,790 / 412k
🇳🇬Country#5,798 / 13.8k
Projects, last 6 months
18
100% fixed0% hourly
World#7,230 / 412k
🇳🇬Country#435 / 13.8k
Projects in all
23
100% fixed0% hourly
World#120,402 / 412k
🇳🇬Country#3,542 / 13.8k

Earnings, last 30 days

$7.6k+$325 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$7.2k$7.4k$7.6kOct 9Oct 24Nov 8

Skill rankings: Top 10% in Ecommerce Website

Ranked by MRR among everyone on Upwork with the skill.

  1. #219Custom Web Design1,745 freelancers · 🇳🇬 #7Top 13%
  2. #221Shopify Dropshipping2,301 freelancers · 🇳🇬 #24Top 10%
  3. #250Set Up Shopify Site1,974 freelancers · 🇳🇬 #18Top 13%
  4. #389Ecommerce SEO2,159 freelancers · 🇳🇬 #3Top 18%
  5. #432Shopify Templates3,688 freelancers · 🇳🇬 #23Top 12%
  6. #457Shopify Website Design3,714 freelancers · 🇳🇬 #32Top 12%
  7. #459Shopify Apps3,368 freelancers · 🇳🇬 #17Top 14%
  8. #567Shopify Theme4,613 freelancers · 🇳🇬 #25Top 12%