Maria L.
Senior Designer | Editorial, Art Direction & Information Design
I help government organizations, consulting firms, universities and businesses transform complex information into clear, engaging and professionally designed reports, publications, catalogs, brochures, presentations and branded communication materials. As a senior graphic designer specializing in editorial and publication design, with more than 15 years of professional experience, I create annual reports, strategic plans, research reports, white papers, catalogs, brochures, guides, workbooks, presentations and accessible PDFs, as well as premium marketing collateral and brand communications. I am particularly experienced with projects where the content is already developed but needs to be organized and transformed into a polished visual system with strong typography, visual hierarchy, information design and a clear, consistent structure. My work combines editorial thinking, art direction, information design and production expertise across both print and digital formats. My background includes a Master of Fine Arts and a Graphic Design & Media diploma, providing a strong foundation in visual communication, typography, composition and editorial design. Core Services • Editorial & Publication Design — annual reports, strategic plans, research reports, catalogs, brochures, guides, manuals, books, workbooks and long-form publications • Catalog & Marketing Collateral Design — digital catalogs, brochures, lookbooks, sales collateral, promotional materials and image-led publications • Infographics & Information Design — diagrams, timelines, process graphics, maps, charts and visual summaries • Presentation & Proposal Design — PowerPoint presentations, executive presentations, proposals, pitch decks and branded presentation systems • Accessible PDF & Document Design — accessibility-aware PDFs, tagged PDFs, document structure, reading order, accessible tables, hyperlinks and navigation • Luxury Real Estate & Property Marketing — vision books, property brochures, award submissions, custom maps and premium sales collateral • Brand Identity & Visual Systems — logos, typography, colour palettes, brand guidelines and coordinated print and digital materials Recent Experience Recent projects include a 76-page luxury real estate vision book, an International Property Awards submission, premium property marketing publications, branded workbooks, corporate presentations and accessible publications. These projects involved editorial design, art direction, custom maps and diagrams, architectural and lifestyle photography, image optimization, information design and complete print-ready production. My broader experience includes annual reports, strategic plans, educational publications, brochures, advertisements, signage, large-format graphics and digital communications for government organizations, consulting firms and public-sector clients. I also worked in professional publishing, designing recurring lifestyle magazines and travel publications with photography, typography and image-led visual storytelling. Technical Expertise Adobe InDesign, Illustrator, Photoshop, Acrobat, PowerPoint and Figma Experienced in: • Multi-page publication, catalog and brochure design • Adobe InDesign styles, templates and structured document systems • Art direction and visual concept development • Typography and visual hierarchy • Photo selection, retouching and image optimization • Print production, digital publishing and PDF optimization • Accessible and tagged PDF workflows • Brand consistency across complex communication systems • Maps, diagrams, charts and infographic-style communication • Presentation and proposal design • Marketing collateral and digital communication materials I am particularly well suited to projects involving complex content, multiple stakeholders, established brand guidelines and high expectations for accuracy, consistency and visual quality. Whether you're producing an annual report, strategic plan, research publication, digital catalog, luxury brochure, marketing collateral or executive presentation, I can develop a polished visual system that communicates your content with clarity, confidence and impact.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $17k
Billed in all: $23,801$24k
$5.7k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 2% in Adobe Photoshop
Ranked by MRR among everyone on Upwork with the skill.
- #4WorkBook168 freelancers · 🇨🇦 #1Top 2%🇨🇦#1 of 4
- #6Information Design144 freelancers · 🇨🇦 #1Top 4%🇨🇦#1 of 8
- #14White Paper Design215 freelancers · 🇨🇦 #1Top 7%🇨🇦#1 of 7
- #18Publication Design505 freelancers · 🇨🇦 #2Top 4%🇨🇦#2 of 13
- #18Catalog Design484 freelancers · 🇨🇦 #1Top 4%🇨🇦#1 of 12
- #32Magazine Layout941 freelancers · 🇨🇦 #2Top 3%🇨🇦#2 of 20
- #36Report590 freelancers · 🇨🇦 #1Top 6%🇨🇦#1 of 11
- #40PowerPoint Presentation1,329 freelancers · 🇨🇦 #2Top 3%🇨🇦#2 of 20