Leonardo H.
Social Media Manager & Content Creator | Meta Ads | Bilingual EN/ES
I run social media and content for small businesses that need results, not just posts. I ran the full marketing for two local service brands (a dog grooming spa and a car wash) as a one person team. In seven months I took both from zero to 686,000+ video views and 451,000 post reach across YouTube, Facebook, Instagram, TikTok and Google Business Profile, and both businesses doubled their customer base. I filmed, edited, designed, wrote, scheduled a month ahead, ran the Meta ads, and reported the numbers to the owners every week. See the work: Portfolio and analytics: leohinojosaportfolio.netlify.app Lumen Studios (my creative studio, design and web): lumen-studios-chi.netlify.app What I can do for you: Social media management: strategy, content calendar, daily posting, community replies, monthly reporting. 1,740 posts published in seven months with zero missed days. Short form video: Reels, TikToks and YouTube Shorts filmed and edited in Premiere Pro and CapCut. 28 Reels a week is my normal pace. Two YouTube channels grown from launch to 444 videos and 126,000 monthly views. Paid ads for local businesses: Meta Ads and ChatGPT Ads. My last Meta program bought 2,653 link clicks at $0.21 each with a 3.72% click through rate, against a local services benchmark above $1.00. From July to September 2026 those boosts brought in an estimated 112 new customers at under $5 each, worth about $295K in long-term customer value. Certified in Google Ads, Google Analytics and Meta. Graphic design and branding: 100+ logos, identity systems, banners and templates in Photoshop, Illustrator and Canva. Websites and online booking: mobile-first, bilingual websites for local businesses with online booking and a custom domain. Live example: a hair salon in Palatine, IL (linked in my portfolio). E-commerce: I run my own eBay store (The Lumen Shop) end to end, and sell digital products and memberships through Whop. Automation: n8n workflows that save bookings, send confirmation and reminder emails and alert the owner, plus lead capture, follow up sequences and email in GoHighLevel, Mailchimp and Zapier. Bilingual content and translation: I write and produce natively in English and Spanish, so your message sounds right in both, not translated. I have run my own consultancy for 15 small business clients since 2018, I hold a B.S. in Marketing and I am finishing an MBA in Digital Marketing. Every number above comes from real dashboards (the customer value is an estimate built on them), and you can see the live accounts and the analytics screenshots at the portfolio link. I am new to Upwork, so I am pricing to earn reviews. Send me your goal and your accounts and I will come back with a short plan and a first week of content ideas before you spend a dollar.
Earnings and projects
Last 6 months ÷ 2, the fewest it counts (since Oct 2026)
Read daily since Oct 20, under 30 days
Billed in all: $2,991$3k
$2.7k in the last 6 months
Earnings, last 30 days
Tracked from Oct 20, 2026.
Skill rankings: Top 6% in CapCut
Ranked by MRR among everyone on Upwork with the skill.
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