Emile B.
Google Ads, Meta Ads, Marketing Automation | Local Service Clients
I build complete client acquisition systems for local service businesses. Google Ads, Meta Ads, landing pages, conversion tracking, and marketing automation, connected as one machine that turns ad spend into booked clients. Every rated project on this profile is 5 stars. 100% Job Success across 80 jobs and 1,447 hours, Top Rated, Google Ads Certified. I currently manage over $78,000 per month in Google & Meta Ads spend across 15 active accounts. 📊 LAST 30 DAYS ACROSS MY ACCOUNTS - Med spa and wellness studio (massage, laser, skin treatments): 73 leads at $78 per lead - Home renovation contractor: 76 leads at $17 per lead - Tree care and landscaping: 70 leads at $94 per lead - Private aviation charter: 193 booking enquiries - Real estate and property law firm: 39 leads at $173 per lead MOST LOCAL SERVICE BUSINESSES DO NOT HAVE A LEAD PROBLEM They have a system problem. Slow follow up. Landing pages that describe instead of convert. Tracking that reports conversions which never happened. Leads that arrive and then sit. I find the leaks, fix them, and build the full path: Traffic ➜ Landing Page ➜ Conversion ➜ Automated Follow Up ➜ Booked Appointment ➜ Tracking ➜ Scale 🔧 WHAT I BUILD Google Search Ads High intent campaigns built on real search behavior. Phrase and exact match only. Tight ad group structure by intent. Aggressive negative keyword management from day 1. On one clinic rebuild that meant a 652 keyword negative list across 7 thematic lists before a single new keyword went live. Meta Ads Facebook and Instagram lead campaigns and retargeting built to support search instead of competing with it. Creative tested by buying stage, not by color. Landing Pages and Funnels Pages built to produce calls, form fills, and booked appointments. Not brochure pages with a contact form at the bottom. Tracking and Attribution Google Tag Manager, conversion tracking, offline conversion import, and clean data. Most accounts I open are reporting numbers that are not real. On one account I traced a 10x conversion inflation to an overly broad tracking script firing site wide. Every bidding decision in that account had been made on fiction. That gets fixed before anything else. Marketing Automation and Follow Up Instant lead response, follow up sequences, routing, notifications, and pipeline visibility so opportunities stop dying between the ad and the sale. 🏠 INDUSTRIES I WORK IN - Med spa and beauty: massage, laser hair removal, sugaring and waxing, skin treatments, injectables - Home services: roofing, solar, HVAC, plumbing, remodeling and renovation, tree care, landscaping, mobile services - Real estate and property: agents, brokerages, property law, mortgage - Aviation and premium transport: private charter, jet and ground transport - Professional services: law firms, financial advisors, agencies I do not do ecommerce, SEO, or social media management. I do paid acquisition and the system around it. ⚙️ TOOLS Google Ads, Meta Ads Manager, Google Tag Manager, Google Analytics 4, Looker Studio, HubSpot, GoHighLevel, Zapier, Make, WordPress, Framer ✅ WHY CLIENTS WORK WITH ME Over a decade in performance marketing, with a BSc in Marketing and a psychology background I use as a working tool. I own the entire path from first click to booked appointment, not just the ad platform. I build automation and tracking into every engagement, so you can see which spend produces revenue instead of guessing. You keep everything I build. Documented, in your accounts, not in a black box. 📌 BEST FIT IF You are spending money on ads and cannot tell which spend produces revenue You are getting leads but not appointments You have been through 2 or 3 agencies and want someone who will show you inside the account You want a system you own ❌ NOT A FIT IF You want the cheapest option You want someone to only adjust settings inside the ad platform You are testing an offer with no budget behind it 🔍 HOW WE START I audit your ad account, tracking, and landing page and tell you exactly what is broken. Then we agree on the fix and the scope. Then I build it and document it. Message me with your industry, your service area, and your current monthly ad spend. I will tell you within 24 hours whether I can help and what I would fix first.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $35k
Billed in all: $66,081$66k
$1.1k in the last 6 months
Across 36 contracts
Across 99 contracts
Earnings, last 30 days
Skill rankings: Top 0.69% in Lead Generation
Top 1% in 2 of 19 skills, ranked by MRR among everyone on Upwork with the skill.
- #9Marketing Campaign Setup & Implementation416 freelancers · 🇺🇸 #7Top 2%🇺🇸#7 of 91
- #12YouTube Ads1,131 freelancers · 🇺🇸 #4Top 1%🇺🇸#4 of 124
- #17Advertising Strategy500 freelancers · 🇺🇸 #7Top 3%🇺🇸#7 of 112
- #21Analytics & Tracking Setup620 freelancers · 🇺🇸 #5Top 3%🇺🇸#5 of 61
- #24Instagram Ad Campaign1,727 freelancers · 🇺🇸 #7Top 1%🇺🇸#7 of 208
- #29Sales Funnel2,700 freelancers · 🇺🇸 #14Top 1%🇺🇸#14 of 284
- #43Campaign Optimization1,751 freelancers · 🇺🇸 #10Top 2%🇺🇸#10 of 177
- #51HighLevel5,169 freelancers · 🇺🇸 #18Top 0.99%🇺🇸#18 of 374