Sofia D.
Ideas that connect, content that inspires
Bilingual digital marketing specialist with 5+ years of experience working with marketing agencies, e-commerce brands, and service businesses across multiple industries. I help brands grow through SEO-driven strategies, conversion-focused websites, and performance-oriented content, while still keeping creativity and brand identity at the core. Over the past years working inside a fast-paced agency environment, I’ve led and supported projects involving SEO strategy, Shopify and WordPress websites, Google Ads, content planning, and social media execution, always with a strong focus on measurable results: traffic growth, lead generation, and sales. I specialize in connecting strategy + execution. That means I don’t just create content or optimize pages. I align everything with search intent, user behavior, and business goals. What I bring to the table • SEO strategy for e-commerce and service-based businesses • Shopify & WordPress expertise (structure, optimization, CRO) • Keyword research, on-page SEO, blog & FAQ optimization • Google Ads support (Search & Performance Max) • Website structure, landing pages, and wireframes/mockups • Social media strategy for Instagram, TikTok, and short-form video • Bilingual content creation (English & Spanish) • Strong experience working with agencies and client workflows I’m fast-learning, detail-oriented, and proactive. I don’t wait to be told what to fix. I analyze competitors, identify opportunities, and propose solutions that actually move the needle. If you’re looking for someone who understands marketing as a system, not isolated tasks, I’m here to help.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $15k
Billed in all: $29,994$30k
$5k in the last 6 months
Across 5 contracts
Across 15 contracts
Earnings, last 30 days
Skill rankings: Top 4% in Digital Marketing Materials
Ranked by MRR among everyone on Upwork with the skill.
- #70Digital Marketing Materials1,754 freelancers · 🇨🇴 #1Top 4%🇨🇴#1 of 26
- #128Brand Consulting2,336 freelancers · 🇨🇴 #1Top 5%🇨🇴#1 of 31
- #166Branding & Marketing3,758 freelancers · 🇨🇴 #2Top 4%🇨🇴#2 of 51
- #182Brand Development3,166 freelancers · 🇨🇴 #1Top 6%🇨🇴#1 of 49
- #200Brand Identity4,932 freelancers · 🇨🇴 #1Top 4%🇨🇴#1 of 65
- #218Brand Strategy3,282 freelancers · 🇨🇴 #2Top 7%🇨🇴#2 of 43
- #273Digital Marketing Strategy5,185 freelancers · 🇨🇴 #3Top 5%🇨🇴#3 of 96
- #369Branding9,059 freelancers · 🇨🇴 #8Top 4%🇨🇴#8 of 133