Miloš B.

Accurate data is the foundation of profitable marketing. I help businesses, agencies, and eCommerce brands build reliable tracking systems that eliminate guesswork and provide confidence in every marketing decision. I specialize in designing, implementing, auditing, and optimizing end to end tracking and analytics solutions that improve attribution, increase data quality, and ensure every conversion is measured correctly across your marketing ecosystem. My expertise includes • Google Analytics 4 (GA4) • Google Tag Manager (GTM Web & Server Side) • Server Side Tracking (sGTM) • Conversion Tracking • Google Ads & Enhanced Conversions • Meta Pixel, Conversion API (CAPI) and EMQ • Consent Mode v2 & GDPR Compliance • Cookie Banner Integration • HubSpot & Klaviyo Tracking • API Integrations & Webhooks • Make & Zapier Automations • CRM Integrations • Offline Conversion Imports • Data Layer Planning & Event Architecture • Cross Domain Tracking • Shopify, WooCommerce, WordPress, Magento, Webflow, BigCommerce, Wix, PrestaShop, Shopware, Drupal, Odoo, Salla and custom platforms • Hotjar & Microsoft Clarity • BigQuery & Looker Studio I help businesses solve problems like • Missing or inaccurate conversions • Broken attribution across platforms • "Not Set" and "(Unassigned)" traffic in GA4 • Duplicate events and unreliable reporting • Server side GTM migrations • Cross platform tracking • Data privacy and consent compliance • B2B & B2C lead tracking • Custom tracking for websites, web applications, and APIs • Fixing broken conversion imports and offline conversions • Improving data quality and marketing attribution Why clients hire me • I don't just install tracking scripts I build structured, scalable, and future proof data collection systems. • I've completed 200+ server side GTM implementations, delivering fast, secure, and thoroughly tested solutions. • I bridge the gap between developers and marketers, turning business requirements into reliable, actionable data. • I focus on clean implementations that improve reporting accuracy and marketing performance. • I communicate clearly, document my work, and provide solutions that are easy to maintain. Whether you're launching a new website, migrating to server side tracking, scaling paid advertising, or trying to understand why your conversions don't match across platforms, I can help. If your current setup is messy, affected by ad blockers, losing conversions, or producing unreliable attribution, I'll identify the root cause and implement a solution that works. Let's build a tracking infrastructure you can trust.