Karin D.

I help fashion brands and entrepreneurs build collections and identities what sells, through expert buying insight, trend analysis, and brand storytelling. With a BA in Fashion Merchandising & Management from FIT in New York City, and over 10 years of experience as both a private label buyer and an e-commerce buyer managing a portfolio of 38 global brands, I understand the full lifecycle of a fashion product: from concept and development to collection planning and customer experience. I’ve worked across luxury, sportswear, and ready-to-wear markets, giving me a nuanced understanding of both creative direction and commercial performance. I blend commercial strategy with creative vision, helping brands make decisions that feel good and perform in the market. What I specialize in: • Assortment Planning & Buying Strategy • Trend Forecasting & Market Insight • Collection Planning (structure, color stories, pricing logic) • Brand Development & Creative Direction • Narrative + Voice Development for Fashion Brands • Product Naming & Brand Storytelling • Pricing & Positioning Strategy • Competitor & Consumer Research Why clients hire me: ✓ BA in Fashion Merchandising & Management from FIT (NYC) ✓ Private label buyer + e-commerce buyer for 38 global brands ✓ 10+ years as a buyer ✓ Built my own fashion brand — real, practical experience ✓ Deep understanding of both creative and commercial needs ✓ Published author with a strong storytelling instinct ✓ Collaborative, deadline-focused, and highly detail-oriented If you’re building a fashion brand, refining a collection, or looking to strengthen your creative direction, I’d love to help bring your vision to life.