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Ipek Y.

Ipek Y.

Digital Marketing Director | Brand Strategy, Ads & E-commerce Growth

I help businesses grow their sales and brand visibility through data-driven digital marketing. From Google & Meta Ads to brand strategy, e-commerce optimization, and marketing automation, I create campaigns and systems that attract the right audience, convert efficiently, and keep customers engaged beyond the first touch. I actively use ManyChat to build automated DM flows, lead qualification journeys, and follow-up sequences that support both performance marketing and customer experience. With my background in statistics and data analysis, I bring an analytical edge to every project—ensuring strategies are based on insights, not guesswork. I also focus on connecting ads, analytics, and automation into one measurable ecosystem, so brands can clearly see what’s working and what needs improvement. I’ve worked with industries ranging from education and design to lighting, packaging & consumer goods, and retail. If you’re looking for a professional who can analyze your market, build smart automation, craft a clear brand strategy, and execute winning digital campaigns, I’d love to help bring your vision to life.

🇹🇷Ankara, Turkey$25/hr80% JSSSince Aug 2025

Earnings and projects

MRR
$1.4k

Last 6 months ÷ 6

World#33,899 / 412k
🇹🇷Country#254 / 3,515
Revenue, last 30 days
$1.7k

Last 6 months: $8.6k

World#26,616 / 412k
🇹🇷Country#214 / 3,515
Total earnings
$13k

Billed in all: $13k

World#174,066 / 412k
🇹🇷Country#1,373 / 3,515
Per project
$6.6k

$2.9k in the last 6 months

World#26,163 / 412k
🇹🇷Country#204 / 3,515
Projects, last 6 months
3
33% fixed67% hourly
World#66,481 / 412k
🇹🇷Country#493 / 3,515
Projects in all
2

Across 3 contracts

33% fixed67% hourly
World#328,889 / 412k
🇹🇷Country#2,902 / 3,515

Earnings, last 30 days

$13.5k+$1.7k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$11k$12k$13k$14kOct 9Oct 24Nov 8

Skill rankings: Top 6% in ManyChat

Ranked by MRR among everyone on Upwork with the skill.

  1. #27ManyChat430 freelancers · 🇹🇷 #1Top 6%
  2. #167Digital Marketing Materials1,754 freelancers · 🇹🇷 #1Top 10%
  3. #252Brand Consulting2,336 freelancers · 🇹🇷 #3Top 11%
  4. #289Wix4,075 freelancers · 🇹🇷 #2Top 7%
  5. #324Branding & Marketing3,758 freelancers · 🇹🇷 #3Top 9%
  6. #335Brand Development3,166 freelancers · 🇹🇷 #2Top 11%
  7. #391Brand Strategy3,282 freelancers · 🇹🇷 #3Top 12%
  8. #403Brand Identity4,932 freelancers · 🇹🇷 #6Top 8%