Sufia N.

I design brand identities, packaging and labels, and motion graphics for product brands and businesses, so your logo, your packaging and your videos all look like the same brand. Recent projects include outer boxes and pouches for a US pain relief patch brand, a full identity and style guide for a life coaching brand, and a logo, style guide and 2D explainer video for a mental-performance course. BRAND IDENTITY Logo design, visual identity, colour and type systems, brand guidelines, and refreshes of existing logos. I also design the everyday pieces that carry your brand: flyers, brochures, signage, social media graphics, presentations and editable Canva templates. PACKAGING AND LABELS Product labels, boxes, pouches, jar and bottle labels, and stickers. I set up dielines, ingredient and information panels, and variant systems, and supply print-ready artwork your printer can use straight away. MOTION GRAPHICS AND 2D ANIMATION Explainer videos, animated logos, product and SaaS animations, mascot characters, and short vertical videos for social media. Each video is built from your brand's colours, type and style, so it matches everything else you put out. SELECTED WORK • BtNPN pain relief patches (US market): outer boxes, pouch labels and custom dielines for Cooling, Warming and Combo variants • Salt & Solace, a coastal ceramics studio: logo, colour palette, brand guidelines and packaging • Mental Fight Prep: logo, style guide and a 2D explainer video, from storyboard to final edit • Lavida Learning, an education company: logo, then framework diagrams, worksheets and editable PowerPoint templates across seven contracts • The Marble Man: a 1-litre cleaner label with product claims, usage information and a QR code, ready for print • Park It Market: one kimchi label system that works across eight varieties and several jar sizes WHAT CLIENTS SAY My reviews keep coming back to clear communication, patience through revisions and attention to detail. "She grasped the purpose behind the project, not just the design instructions." – Lavida Learning "Her attention to detail, professionalism, and ability to translate my vision into beautiful branding exceeded my expectations." – Graceful Transformation HOW I WORK 1. Brief: I ask about your business, your audience, where the design will be used, and any print or platform specs. 2. Direction: you see concepts or a moodboard before I start final design. 3. Design: built in Illustrator, Photoshop, InDesign or After Effects, with check-ins along the way. 4. Revisions: clear rounds, so changes are quick. 5. Handover: organised source files in every format you need, including AI, PDF, PNG, SVG, print-ready files with bleed, MP4, and editable Canva or PowerPoint files. TOOLS Adobe Illustrator, Photoshop, InDesign, After Effects, Premiere Pro, Canva, PowerPoint I'm based in Melbourne, Australia, and work with clients in Australia, the US and Europe. Send me your brief, even a rough one: what you're making, where it will be used and when you need it. I'll reply with how I'd approach it and a quote.