Roberto Alejandro B.

I am a Communication, Marketing, and Audiovisual Production Specialist with over 10 years of experience driving business development, digital strategies, and content creation. I have a proven track record in managing advertising campaigns, digital media, and data analysis to optimize commercial strategies and deliver measurable results. My background in Communication Sciences, combined with a Master’s degree in progress in Digital Marketing & E-commerce, provides me with both the strategic perspective and technical expertise to strengthen brands in highly competitive markets. I bring solid skills in design, editing, and audiovisual production using Adobe Creative Cloud, as well as hands-on experience in website management and digital content strategies. I have successfully led the coordination of corporate and commercial live projects, ensuring seamless execution and impactful audience engagement. With extensive experience in team leadership, sales strategy implementation, and digital brand growth, I help companies communicate their value effectively and achieve their business objectives. I have participated in brand and intangible valuation projects, contributing from a marketing and brand strategy perspective to align positioning, communication, and brand identity with measurable business value.