Matheus F.

Google Ad Grants Specialist - 3+ Years Experience I manage and audit Google Ad Grant accounts for a portfolio of nonprofit organizations, covering strategy, compliance, and end-to-end conversion tracking. I am Google-certified in Search, Display, and Measurement, and I maintain 5%+ CTR and healthy Quality Scores to keep the $10,000/month grant active and compliant. I'm part of PromoterMotor's nonprofit Ad Grants team, a Google Partner that has managed $13M+ in Google advertising and generated 180M+ ad impressions for nonprofit clients. My own role covers strategy, compliance, and conversion tracking across our portfolio of Ad Grant accounts. What sets my work apart is conversion tracking that holds up to scrutiny. I audit and correct tracking across GA4, Google Tag Manager, HubSpot forms, and third-party platforms rather than trusting a default setup, then build negative keyword strategies and tune bid strategies like Maximize Conversion Value against accurate, verified conversion data. I am available for hourly and ongoing engagements. ===== EXAMPLES OF WHAT I CAN DO FOR YOU ===== Google Ad Grants for Nonprofits Apply for and secure the Google Ad Grant, $10,000/month in free search advertising - Maintain 5%+ CTR and Quality Score compliance to keep accounts in good standing - Manage and audit an active portfolio of nonprofit Ad Grant accounts Conversion Tracking and Measurement Audit and correct tracking across GA4, Google Tag Manager, HubSpot forms, and third-party platforms (Zoho Forms, Thinkific) - Fix broken or inflated tracking: missing form tags, interest clicks inheriting full conversion value, page views miscounted as primary conversions - Set up enhanced conversions and offline conversion imports for cross-platform data flow - Tune Smart Bidding, such as Maximize Conversion Value, against cleaned conversion data