Michelle M.

Hi, I’m Michelle. I help B2B companies build marketing systems that generate better leads, improve reporting, and support revenue growth. Over the past 10+ years, I’ve worked with startups, SMBs, and enterprise companies to optimize marketing operations, automate manual processes, and create reporting leaders can trust. Whether you need someone to fix an existing HubSpot, GoHighLevel or Pardot setup or build scalable marketing infrastructure from the ground up, I can help. What I can help with HubSpot/ / GoHighLevel / Pardot * CRM setup and optimization * Landing pages and forms * Email marketing * Workflows and automation * Lead scoring and lifecycle management * Lists, segmentation, and data cleanup * Funnel building and sequencing Marketing Operations * Marketing automation strategy * Lead routing and sales handoff * Campaign operations * Process documentation * Marketing technology implementation * Marketing system audits Reporting & Analytics * Marketing dashboards * Attribution and UTM strategy * Pipeline and funnel reporting * Executive reporting * KPI development * Marketing performance analysis Sales & Marketing Alignment * Salesforce and HubSpot optimization * RevOps support * Lead management processes * Sales enablement * Data quality improvements Platforms * HubSpot * GoHighLevel * Salesforce * Pardot (Account Engagement) * ZoomInfo * 6sense * Qualified * Google Analytics * Excel Clients enjoy working with me because I’m proactive, organised, and comfortable translating complex marketing systems into practical solutions that teams actually use. I focus on building processes that are scalable, easy to maintain, and aligned with business goals rather than quick fixes. If you’re looking for someone who can combine technical implementation with strategic marketing operations experience, I’d love to discuss your project. Certifications * HubSpot Certified (Email Marketing, Reporting, Inbound Marketing) * Qualified Administrator * CPD Certificate, Email Marketing & Automation * CIM Level 6 Diploma in Professional Marketing (Merit)