Haseena K.

Navigating and optimizing Salesforce to meet evolving business needs is where I excel. I partner with businesses to streamline their sales, support, and marketing operations by translating complex requirements into scalable Salesforce solutions. With 5+ years of experience across Salesforce and other CRM platforms, I specialize in: 𝐒𝐚𝐥𝐞𝐬𝐟𝐨𝐫𝐜𝐞 𝐁𝐀/𝐀𝐝𝐦𝐢𝐧 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬: Requirements gathering, stakeholder engagement, documenting user stories, configuring Salesforce (custom objects, workflows, validation rules, Flows), and managing dashboards and reports for actionable insights. 𝐃𝐚𝐭𝐚 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 & 𝐂𝐑𝐌 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Data migration, maintaining data integrity, improving user adoption, and centralizing customer information for better decision-making. 𝐓𝐞𝐬𝐭𝐢𝐧𝐠 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞: API testing with Postman, UI testing, defect tracking using Jira and Azure DevOps, ensuring system reliability and quality. 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐀𝐠𝐢𝐥𝐞 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐲: Working closely with developers, product owners, and cross-functional teams to implement solutions aligned with business goals. I’ve worked across diverse industries, helping businesses enhance their CRM processes, automate workflows, and make data-driven decisions. Whether it’s Sales Cloud, Service Cloud, or integrating third-party systems, I focus on delivering practical, high-value solutions. I also collaborate with teams of developers, architects, and specialists when needed to deliver end-to-end Salesforce solutions tailored to client objectives. If you’re looking for a reliable Salesforce Business Analyst who can bridge the gap between business and technology, improve system efficiency, and ensure high-quality outcomes, let’s connect!